Senior Analyst - Affiliates

Entain Group; Greater London; Hybrid; GBP 65,000 - 95,000; Full time

Benefits offered by this job

Bonus scheme

Pension

25 days annual leave

Wellbeing days

Life assurance

Income protection

Private healthcare

ShareSave scheme

Job summary

Entain Group is seeking a Senior Analyst - Affiliates to lead analytics for performance marketing across global brands. You will build and evolve reporting, develop data models, and deliver trusted insights to optimise affiliate investments.

You will work with Snowflake, Sigma, Power BI and AI-enabled tools to shape marketing intelligence, joining a growing analytics function in a leading sports betting and gaming business.

Qualifications

• At least 3 years of experience in analytics, BI, or related roles.
• Expert Snowflake proficiency and SQL.
• Expert data visualization and dashboard skills (Power BI, Sigma).
• Hands-on experience with dbt for data models.
• Stakeholder management across multiple streams up to director level.
• Ability to work in a fast-paced, autonomous environment with shifting priorities.
• Bachelor’s degree in a relevant field.
• Hands-on AI-assisted data tools: Snowflake Cortex and Claude Code.

Responsibilities

• Analyse affiliate performance across brands, markets, and products to deliver insights.
• Own, maintain, and enhance affiliate dashboards and reporting (Power BI, Sigma).
• Extract and analyse large datasets using SQL, building robust data models.
• Collaborate with Affiliate, Marketing, Commercial, Finance and Data teams to translate requirements.
• Support development of next-generation marketing intelligence using AI and modern analytics tooling.

Skills

Snowflake proficiency

SQL

Power BI

Sigma

dbt

AI tools (Snowflake Cortex)

Claude Code

Stakeholder management

Autonomy

Education

Bachelor's degree in a relevant field

Tools

Power BI

Sigma

dbt

Snowflake Cortex

Claude Code

Job description

• Advertising Department: Data & Analytics

Company Description

About Entain

There's nothing like a career at Entain. We're a leading, global sports betting and gaming company and we're upping the excitement and increasing player safety. We're a FTSE company with iconic brands including Ladbrokes, Coral, BetMGM, Eurobet and bwin, and we have an energy that drives us to perform at the height of our potential. Whether you're an engineer, marketer or retail specialist, a career here is a complete game changer.

Job Description

This is a hybrid role. As a Senior Analyst - Affiliates, you will play a key role in building and evolving Entain's Performance Marketing Analytics capability, specialising in Affiliate Marketing. You'll own and enhance the reporting and analytics that power affiliate performance across our global brands, helping stakeholders make data-driven decisions that optimise marketing investment, drive growth, and unlock new opportunities across markets and products.

Reporting to the Affiliates Analytics Manager, you will be part of the Performance Marketing Analytics team, who are responsible for delivering trusted marketing and affiliate analytics, developing scalable reporting solutions, and driving insight-led decision making across the business. Working closely with Affiliate, Marketing, Commercial, Finance, and Data teams, you'll develop robust data models, create impactful reporting and dashboards, and contribute to the team's evolving AI strategy through the use of Snowflake AI, Paradime, Power BI, and Sigma.

This is an exciting opportunity to join a growing analytics function at a time of significant transformation. You'll have the chance to influence how affiliate performance is measured globally, help shape next-generation AI-powered marketing intelligence capabilities, and work with a diverse range of stakeholders across one of the world's leading sports betting and gaming businesses. If you're passionate about turning data into actionable insights and want to make a tangible commercial impact, we'd love to hear from you. Are you ready to help redefine the future of affiliate analytics at Entain?

You Will:

• Analyse affiliate performance across multiple brands, markets, and products, delivering actionable insights to support commercial decision-making and identify growth opportunities.
• Own, maintain, and continuously enhance affiliate dashboards and reporting suites across Power BI and Sigma, ensuring accurate, reliable, and scalable performance reporting.
• Extract, manipulate, and analyse large datasets using SQL and other analytical tools, developing robust data models and validating data quality across multiple sources.
• Partner closely with Affiliate, Marketing, Commercial, Finance, and Data teams to translate business requirements into impactful analytical solutions and recommendations.
• Support the development of next-generation marketing intelligence capabilities, leveraging AI technologies, automation, and modern analytics tooling to drive innovation across the affiliate analytics function.

Qualifications

You Have:

• At least 3 years of experience in analytics, business intelligence, or closely related roles.
• Expert-level Snowflake proficiency and SQL skills with a strong command of advanced analytical patterns
• Expert visualisation skills and report and dashboard building, preferably in Power BI and Sigma
• Hands-on experience with dbt for developing, testing, and maintaining analytics-ready data models.
• Stakeholder management and working across multiple performance streams in the business, up to director level
• Ability to work effectively in a fast-paced, high-autonomy environment with shifting priorities
• Bachelor's degree in a relevant field (Mathematics, Statistics, Computer Science, Information Systems, Engineering, or equivalent).
• Hands-on experience with AI-assisted data development tools — particularly Snowflake Cortex and Claude Code

Additional Information

At Entain, we know that signing top players requires a great starting package, and plenty of support to inspire you. Join us, and a great compensation package is just the beginning. You can expect to receive benefits like:

• A regular bonus and great pension.
• 25 days annual leave and all Bankholidays.
• Extra paid leave, including wellbeing and development days.
• Life assurance and Income Protection.
• Private healthcare and wellbeing support.
• A stake in our success through our ShareSave scheme.

If you need any reasonable adjustments at any stage of the recruitment process, please contact us and we'll support you.

We're committed to creating a diverse, equitable and inclusive workplace where everyone feels valued, respected and able to be themselves.

We're an equal opportunities employer. We welcome applications from everyone and we do not discriminate based on age, disability, gender or gender reassignment, pregnancy or maternity, race, religion or belief, sexual orientation, marriage/civil partnership, or any other basis.

We comply with all applicable recruitment regulations and employment laws in the jurisdictions where we operate, ensuring ethical and compliant hiring practices globally

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