Senior AI Strategy & Experience Lead

Rohingya Generation Association; Greater London; On-site; GBP 90,000 - 130,000; Full time

Job summary

R/GA in London is seeking a Senior Strategist to shape product and experience strategy, grounded in deep audience insights. You’ll drive evaluation, measurement, and AI-driven experiences across websites, apps, and generative interfaces, ensuring outputs are accurate, resonant, and optimised.

The role emphasizes testing, reframing brand signals for AI systems, and translating research into strategic, measurable actions for cross‑functional teams.

Qualifications

• Experience guiding product/experience strategy from insights to features.
• Proven ability to translate audience research into measurable evaluation criteria.
• Strong grounding in AI-driven experiences and evaluation methodologies.
• Comfort with fast-moving, iterative testing in a product context.

Responsibilities

• Translate audience research and insights into actionable product strategies and features across channels.
• Lead AEO/AEO-like evaluation frameworks for brand content and AI outputs.
• Define evaluation rubrics, dashboards, and scorecards for leadership reporting.
• Collaborate with data, creative and tech teams to align strategy with measurable outcomes.

Skills

Strategic thinking

Audience research

Evaluation analytics

AI operations

Cross-functional

Agile mindset

Job description

R/GA in London is seeking a Senior Strategist to shape product and experience strategy, grounded in deep audience insights. You’ll drive evaluation, measurement, and AI-driven experiences across websites, apps, and generative interfaces, ensuring outputs are accurate, resonant, and optimised.

The role emphasizes testing, reframing brand signals for AI systems, and translating research into strategic, measurable actions for cross‑functional teams.