Senior Account Manager, Sport & Entertainment - Burson

Bursonglobalcareers; Greater London; Hybrid; GBP 60,000 - 80,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

Burson, part of WPP, is the global communications leader helping brands redefine reputation. We seek a Senior Account Manager to lead adidas, Activision and Spotify accounts with best-in-class media insight and market management.

The role involves direct media/creator relations and global/EMEA hub planning, with a preference for football experience. You will build client relationships, develop strategic plans, and deliver campaigns across channels.

Qualifications

• Creative and strategic thinker.
• Proven track record in creating and activating campaigns for big brands.
• Strong media and creator landscape understanding (UK focus) and media relations experience.
• Strong client handling and leadership skills; able to deliver campaigns from design to delivery.
• Understanding how to land brands within UK football culture.

Responsibilities

• Being part of a driven and ambitious team
• Management of client relationships
• Provide media & creator insight with a deep interest in understanding the evolving media landscape
• Creating engaging assets and content for global and local storytelling
• Market liaison
• Supporting on strategic plans & striving for strong creative work
• Using data and insights to drive effective storytelling
• Supporting delivery of global and local events

Job description

Who we are:

Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.

WPP (LSE/NYSE: WPP) is the trusted growth partner for the world’s leading brands. We unitecutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counselin a single company –powered by exceptional talent and our agentic marketing platform, WPP Open,to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com

For more information visitbursonglobal.com and follow us on LinkedIn andInstagram.

About the team:

The Burson Sport & Entertainment team works with the biggest brands and sponsors in these exciting and evolving industries. Working with clients including adidas, Gillette, Spotify and Activision, the team uses its diverse expertise and experiences to create work that delivers fame, drives conversation, and earns its place in culture.

Whether it’s supporting London’s grassroots footballers with Rent-A-Pred, breaking the internet with Messi and a goat,partnering with Ian Wright to launch a new curriculum to teach Black History with Gillette,supporting Spotify to land it’s iconic annual Wrapped campaign, or getting media behind the latest Call of Duty launches – Burson isknown across the industry for creative work that stands out.

More about the role:

We are looking for an ambitious, enthusiastic Senior Account Managerto join the adidas, Activision and Spotify accounts and bring fresh energy and thinking to the team, with a specific focus on best-in‑class media expertise and insight and market management. The role will involve both direct media & creator relations, as well as global / EMEA hub responsibilities in planning and toolkit development. Football experience is preferred. The right candidate will bring media & creator insight, confidence in developing client relationships and strong organisational skills and attention to detail to a dynamic team that strives to create memorable earned work.

What you'll do:

• Being part of a driven and ambitious team
• Management of client relationships
• Provide media & creator insight with a deep interest in understanding the evolving media landscape
• Creating engaging assets and content for global and local storytelling
• Market liaison
• Supporting on strategic plans & striving for strong creative work
• Using data and insights to drive effective storytelling
• Supporting delivery of global and local events

Experience that contributes to success:

• Creative and strategic thinker
• Proven track record in creating & activating impactful campaigns for big brands
• Strong media & creator landscape understanding (UK in particular) and strong media relations experience
• Strong client handling and leadership skills; from design to delivery of campaigns/projects
• Understanding how to land brands within UK football culture
• Proficient in preparing and managing budgets
• A team player with the ability to work collaboratively
• Strong organisational skills with excellent attention to detail, particularly under pressure
• Strong written capabilities
• Global communications experience is a prerequisite for this role

#LI-CY1You belong at Burson:

Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.

At Burson, we’re an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.