Search Engine Optimization Specialist

fatBuzz; Glasgow; On-site; GBP 28,000 - 42,000; Full time

Job summary

fatBuzz, a Glasgow-based agency providing marketing, SEO, graphic design and web design services for clients across the UK, is seeking an experienced SEO Specialist to join on-site, Monday to Friday. You will plan and implement SEO strategies, manage audits, support content development, and report on performance to help our clients achieve their goals.

With 3+ years in an SEO agency role, you will work with GA4, SEMrush, Screaming Frog and Google Search Console to deliver analysis, optimise

Qualifications

• 3+ years in an SEO agency role.
• Experience with audits, on-page/off-page optimization, and reporting.
• Strong analytical and communication skills.

Responsibilities

• Carry out SEO audits using SEMRush and Screaming Frog and provide actionable recommendations.
• Implement on-page and off-page fixes, including redirects, sitemaps, internal linking and metadata optimisation.
• Deliver keyword, content, competitor and backlink analysis for campaign strategy.
• Collaborate with marketing to create keyword-driven content plans and optimized copy.
• Produce monthly performance reports and present findings at client meetings.
• Monitor GA4 and Google Search Console analytics and highlight insights.
• Stay current with SEO and PPC trends and share knowledge with the team.

Skills

SEO agency experience

Analytical skills

Communication

Project management

Tools

GA4

SEMrush

Screaming Frog

Google Search Console

Job description

This position is on-site Monday to Friday. All applications must have previous Marketing/SEO agency experience.

fatBuzz is a Glasgow-based agency providing marketing, SEO, graphic design and web design services for clients across the UK. We work with clients of all sizes from most industry sectors; from independent local businesses to global household names.

We are looking for an experienced SEO Specialist (minimum 3+ years in an SEO agency role) to join our team. You will plan and implement SEO strategies, manage audits, support content development, and report on performance to help our clients achieve their goals.

Key Responsibilities

• Carry out SEO audits (SEMRush, Screaming Frog) and provide actionable recommendations.
• Implement on-page and off-page SEO fixes with the web team, including redirects, sitemaps, internal linking, and metadata optimisation.
• Deliver keyword, content, competitor, and backlink analysis as part of campaign strategy.
• Collaborate with marketing teams to create keyword-driven content plans and optimised copy.
• Produce monthly performance reports, present findings, and contribute to client meetings.
• Monitor analytics and search performance (GA4, Google Search Console) and highlight key insights.
• Stay up to date with SEO and PPC industry trends, sharing knowledge with the team.

Skills & Experience

• Minimum 3+ years in an SEO agency role (essential).
• Strong experience with SEO tools including GA4 (certified), SEMRush, Screaming Frog, and Google Search Console.
• Excellent analytical skills with a detail-focused and results-driven approach.
• Strong communication skills with the ability to explain technical concepts clearly.
• Organised, proactive, and able to manage multiple projects under deadlines.