Salesforce Marketing Cloud CRM Automation Lead

Blue Pelican; Royal Tunbridge Wells; Hybrid; GBP 45,000 - 60,000; Full time

Job summary

A leading recruitment agency is seeking a CRM Marketing Automation Manager with experience in Salesforce Marketing Cloud. This hybrid role in the United Kingdom focuses on creating and optimizing digital customer journeys for a major insurance client. Ideal candidates will have a strong background in CRM Operations and the ability to work within regulated sectors. Competitive salary of £45k to £60k plus bonuses is offered, along with benefits like 25 days leave and excellent healthcare coverage.

Benefits

25 days leave

Good pension

Healthcare

Life assurance

Qualifications

• Experience with Salesforce/SFMC
• Proven track record in CRM Automation roles
• Ability to transform customer insights into actionable CRM strategies

Responsibilities

• Create and improve digital customer journeys within Salesforce Marketing Cloud
• Align workflows with BA and tech teams
• Utilize customer insights to refine CRM objectives

Skills

CRM Operations experience

Data analysis for CRM

Dynamic content optimization

Experience in regulated environments

Excellent communication skills

Tools

Salesforce Marketing Cloud

Job description

A leading recruitment agency is seeking a CRM Marketing Automation Manager with experience in Salesforce Marketing Cloud. This hybrid role in the United Kingdom focuses on creating and optimizing digital customer journeys for a major insurance client. Ideal candidates will have a strong background in CRM Operations and the ability to work within regulated sectors. Competitive salary of £45k to £60k plus bonuses is offered, along with benefits like 25 days leave and excellent healthcare coverage.