Sales Manager - Seeds

Agricultural and Farming Jobs Agency; Swinefleet Peat Works; On-site; GBP 45,000 - 50,000; Full time

Job summary

An established agricultural business in the UK is seeking a Sales Manager to lead a developing sales team and manage key accounts in the Seeds industry. This role demands strong leadership and coaching abilities, alongside experience in agricultural sales. The successful candidate will be responsible for driving team performance and growing client relationships, ensuring high levels of customer satisfaction. A competitive salary package of £45,000 - £50,000 is offered, reflecting skills and experience.

Qualifications

• Proven experience in a sales management role, preferably leading early-career or developing sales teams.
• Demonstrated success in managing and growing key accounts.
• Experience in agricultural seed sales or broader agri-inputs is highly beneficial.

Responsibilities

• Lead and mentor a small sales team to develop confidence and product knowledge.
• Own and grow relationships with key accounts, ensuring client satisfaction.
• Contribute to sales forecasting and performance tracking.

Skills

Sales management

Key account management

Coaching

Relationship building

Negotiation

Education

NVQ Level 2 or equivalent qualification

Job description

Sales Manager - Seeds

*This role is not eligible for UK Visa Sponsorship - the successful applicant will need to have a pre-existing Right to Work in the UK in order to be offered an employment contract.*

Are you an experienced Sales Manager/Key Account Manager?
Do you have experience in leading and developing a team?
Have you got experience working within the Seeds industry?

The Company

An established Agricultural business.

The Job Role

We are looking for a dynamic Sales Manager who can balance two critical responsibilities: leading, coaching, and developing a young, inexperienced sales team, whilst also managing and growing relationships with established key accounts. It is highly beneficial if you have industry experience in agricultural seed sales as this will help the successful candidate quickly understand the market, customer needs, and seasonal sales cycles. This role requires a leader who is both a mentor and a strategic sales professional, capable of building confidence and skill within the team while maintaining high‑level business relationships.

Location

Yorkshire - Office Based Role

Salary Package

£45,000 - £50,000 basic salary depending on skills and experience.

Key Responsibilities

• Team Leadership and Development
  • Lead, mentor, and coach a small sales team to develop confidence, product knowledge, and consultative selling skills.
  • Provide hands‑on training, constructive feedback, and ongoing support to help representatives achieve individual and team targets.
  • Establish clear performance expectations, set goals, and monitor progress through regular one‑on‑ones and performance reviews.
  • Create a positive, growth‑oriented team culture that encourages accountability, continuous learning, and collaboration.
  • Implement sales processes, best practices, and tools to support team success.
• Key Account Management
  • Own and grow relationships with key accounts, ensuring high levels of client satisfaction and long‑term partnership.
  • Understand client needs—particularly within the agricultural and seed sectors—anticipate challenges and propose solutions that strengthen loyalty and drive revenue.
  • Develop account plans, manage contract renewals, and identify upsell/cross‑sell opportunities.
  • Serve as the primary escalation point for important clients, resolving issues quickly and professionally.
  • Collaborate with internal departments (operations, marketing, product) to deliver exceptional service and solutions.
• Sales Strategy and Execution
  • Contribute to sales forecasting, pipeline management, and performance tracking.
  • Analyse market trends, customer feedback, and team performance to recommend improvements in sales approach and strategy.
  • Support the development of sales collateral, campaigns, and initiatives that drive new business and account growth.

Candidate Requirements

• Proven experience in a sales management role, preferably leading early‑career or developing sales teams.
• Demonstrated success in managing and growing key accounts.
• Experience in agricultural seed sales or broader agri‑inputs is highly beneficial.
• Strong coaching, communication, and leadership skills with the ability to inspire and motivate a young team.
• Excellent relationship‑building, negotiation, and client management abilities.
• Strategic thinker with strong analytical skills and a hands‑on, solutions‑oriented mindset.

Keywords

• Sales Manager
• Technical Sales Manager
• Account Manager
• Key Account Manager
• Seed Manager
• Seed Management
• Seed Sales
• Agricultural Sales
• Seed Jobs
• Agricultural and Farming Jobs
• Agricultural Jobs
• Agri FJ

How to apply

Please click on the APPLY NOW button.

Please send your CV to: Angel Bains - Recruitment Delivery Consultant

As we are a specialist recruitment business within the Agricultural and Farming industry, we do require that ALL applicants must hold an NVQ Level 2, Scottish NVQ Level 2 or an equivalent qualification which is relevant and necessary for the job that you are applying for.

We thank all applicants who apply for this role. However, please be advised that only those short listed for an interview will be contacted. Please be assured that your job application will be managed in complete confidence and your personal details will not be passed to any third party without your prior permission. Established in 2013, Agricultural and Farming Jobs provide outstanding recruitment head‑hunting and job advertising services. We are the trusted recruitment partner of choice to industry leading organisations across the UK and Internationally. We recruit specifically for all roles within the sectors of: Agriculture, Farming, Horticulture, Food and Fresh Produce, Vet, Pet and Animal Health, Agrochemicals, Fertilisers and Seeds, Software and Technology, Machinery, Technical and Engineering and specialist Education.