Sales Host / Member Consultant

Everlast Gyms; Livingston; On-site; GBP 18,000 - 24,000; Full time

Job summary

Everlast Gyms in Livingston is seeking a motivated Sales Host to create outstanding member experiences while driving membership growth and retention. You’ll conduct tailored club tours, use effective questioning and rapport-building techniques to convert prospects, and follow up leads to maximize conversions.

You will act as a brand ambassador, supporting club commercial goals, promoting products and services, handling member queries, and working with a team to deliver targets while maintaining

Qualifications

• Passion for fitness and customer service.
• Strong communication and relationship-building skills.
• Target-driven with results focus.
• Flexible hours including weekends and bank holidays.
• Able to work independently and as part of a team.
• Organised and administrative skills.

Responsibilities

• Convert prospects into members through club tours.
• Drive membership sales, renewals and upgrades.
• Engage with members to improve retention.
• Handle member queries and promote products and services.
• Represent the Everlast Gyms brand with energy.
• Support club initiatives and events.
• Utilise CRM systems to manage enquiries.

Skills

Fitness passion

Customer service

Sales

Communication skills

Relationship building

Team player

Job description

Job Description

The Role

As a Sales Host, you'll be responsible for creating outstanding member experiences while driving membership growth and retention within the club.

You’ll act as a brand ambassador, supporting the club's commercial goals while delivering exceptional service to every member, guest and prospect.

Membership Sales & Retention

• Deliver exceptional experiences that convert prospects into members
• Drive membership sales, renewals, upgrades and secondary spend opportunities
• Conduct tailored club tours based on individual fitness goals and needs
• Use effective questioning, rapport building and objection handling techniques
• Follow up enquiries and leads to maximise membership conversion
• Build strong relationships with members to improve retention and engagement
• Support the delivery of club sales and retention targets

Customer Experience

• Provide a friendly, professional and welcoming environment for all members and guests
• Handle member queries and concerns efficiently and professionally
• Promote the products, services and fitness solutions available within the club
• Actively support club initiatives, events and member engagement activities
• Represent the Everlast Gyms brand with energy and professionalism

Operational Excellence

• Support the day-to-day operation of the club
• Act as a key holder when required
• Maintain high standards of cleanliness, presentation and safety
• Support gym floor standards and member-facing areas
• Assist with gym resets and operational tasks where required
• Utilise membership and CRM systems effectively to manage enquiries and member information

Team Contribution

• Work collaboratively with the wider club team to achieve business goals
• Support national campaigns, challenges and initiatives
• Contribute to a positive and engaging club culture
• Take ownership of personal performance and development

Qualifications

What We're Looking For

Essential

• Passion for fitness, customer service and sales
• Strong communication and relationship-building skills
• Positive, confident and outgoing personality
• Target-driven mindset with a desire to achieve results
• Strong organisational and administration skills
• Ability to work independently and as part of a team
• Flexible approach to working hours, including weekends and Bank Holidays

Desirable

• Previous experience in sales, hospitality, retail, leisure or customer service
• Experience working toward sales or performance targets
• Knowledge of membership sales or customer retention principles
• Experience using sales, booking or membership systems

Additional Information

Everlast Gyms is part of Frasers Group, one of the UK's most ambitious retail and fitness businesses.

We're committed to creating exceptional fitness experiences while investing in our people, helping them develop rewarding careers within fitness, sales and club management.

Whether you're starting your career or bringing previous sales experience, this is an opportunity to develop your skills in a fast-paced, customer-focused environment where performance and progression are genuinely recognised.

To succeed with us, you'll embody our principles:

Think Without Limits

Challenge yourself, embrace opportunities and continuously improve.

Own It and Back Yourself

Take responsibility, deliver results and make a positive impact every day.

Be Relevant

Create meaningful experiences for our members, colleagues and communities.