Sales Finance Manager

Wade Macdonald; Greater London; Hybrid; GBP 70,000 - 100,000; Full time

Job summary

Wade Macdonald is recruiting a Finance Manager – Sales for a major FMCG organisation in London. You will partner with Sales and Marketing, delivering commercial insight, robust financial modelling and strategic support to drive profitability and growth.

You will manage a Commercial Finance Analyst and play a key role in finance transformation initiatives within a large, supportive team working a hybrid pattern in London.

Qualifications

• ACCA/CIMA or equivalent qualification with FMCG experience.
• Strong analytical and financial modelling skills.
• Proven business partnering and stakeholder management capabilities.

Responsibilities

• Act as trusted finance partner to Sales, Marketing and Customer Development teams.
• Provide commercial insight to support performance and decisions.
• Support budgeting, forecasting and long-term planning.
• Deliver scenario modelling and financial support for strategic projects.
• Coach and develop the Commercial Finance Analyst.

Skills

Commercial Finance

Financial Modelling

Business Partnering

Stakeholder Management

Communication

Education

ACCA/CIMA or equivalent

Job description

Finance Manager – Sales

Location: London – Hybrid
Salary: Competitive

About the Client

Our client is a large and well-established FMCG organisation with a significant UK presence and a workforce of several thousand employees.

They place a strong emphasis on creating an inclusive and supportive working environment where people can develop their careers and be themselves. Collaboration, entrepreneurial thinking and continuous learning are important parts of their culture, alongside a genuine commitment to helping employees grow both professionally and personally.

About the Job

This is a commercially focused Finance Manager position partnering closely with Sales and Marketing. You will provide financial insight, challenge and guidance to support commercial decision-making, improve profitability and help the organisation deliver against its strategic and financial objectives.

You will also manage and develop a Commercial Finance Analyst while playing an active role in wider finance improvement and transformation activity.

Duties will include:

• Acting as a trusted finance partner to Sales, Marketing and Customer Development teams.
• Providing commercial insight and recommendations to support business performance and strategic decision-making.
• Supporting budgeting, forecasting and longer-term financial planning.
• Producing clear financial analysis that highlights risks, opportunities and areas requiring action.
• Reviewing customer, channel and product profitability to identify opportunities to strengthen margins.
• Evaluating commercial proposals, investments and business cases through robust financial modelling.
• Supporting commercial teams in achieving revenue, profitability and P&L objectives.
• Managing account-level balance sheet activity, including trade investment and customer deductions.
• Identifying opportunities to improve processes, commercial performance and value creation.
• Providing scenario modelling and financial support for strategic projects and investment decisions.
• Supporting finance transformation activity, including systems improvements, acquisitions and process simplification.
• Monitoring the financial delivery of strategic and transformational initiatives.
• Maintaining appropriate financial controls, governance and compliance.
• Coaching and developing the Commercial Finance Analyst to strengthen capability across the team.

About the Successful Applicant

You will be a degree-educated, qualified accountant (ACCA, CIMA or equivalent) with strong commercial finance experience gained within FMCG. You will bring excellent analytical and financial modelling skills alongside proven business partnering and stakeholder management capabilities. A confident communicator, you will be comfortable influencing decisions, challenging constructively and managing competing priorities while remaining effective in a fast-paced environment.

What You Will Receive in Return

You will join a sizeable and established organisation offering a collaborative and inclusive working culture alongside a hybrid working arrangement in London. There is a strong focus on learning and development, providing opportunities to build your commercial finance expertise, develop your leadership capabilities and contribute to significant business and finance transformation initiatives.

The position offers considerable exposure to senior commercial stakeholders and the opportunity to influence decisions across Sales, Marketing and the wider organisation.