Sales Director

Hernshead Recruitment Ltd; United Kingdom; On-site; GBP 80,000 - 120,000; Full time

Job summary

A leading recruitment agency is looking for an experienced Sales Director to drive growth within the 12V/24V business channels. This role involves developing strategies for new and existing customers, leading a sales team, and building partnerships with OEMs in the commercial vehicle sector. The ideal candidate has a strong sales leadership background and a solid network in UK and European markets. Regular travel across the UK and Europe is required.

Qualifications

• Proven track record in senior sales leadership within commercial vehicle or automotive sectors.
• Strong knowledge and network within UK and European OEMs.
• Experience managing and developing a multi-market sales team.
• Driven, results-focused, and solutions-oriented mindset.

Responsibilities

• Develop and execute a dynamic growth strategy for UK and global markets.
• Identify and capitalize on new business opportunities.
• Lead and mentor a team of regional sales professionals.
• Build partnerships with OEMs.
• Negotiate commercial terms and agreements.
• Analyse market trends to shape future strategy.

Skills

Sales leadership

Negotiation

Analytical skills

Strategic planning

Communication

Relationship-building

Can-do mindset

Job description

Got experience in sales and a passion for innovation? Our client is a global leader in advanced LED lighting systems for commercial trucks, buses, and trailers— and a driving force behind the next generation of electric and autonomous vehicle technologies. As pioneers in both transportation and defence lighting, they're shaping the future of mobility with cutting‑edge, reliable solutions trusted by OEMs worldwide.

The Role

As Sales Director, you will take ownership of the 12V/24V business channels, shaping and executing the sales strategy to accelerate growth and market share across both new and existing customers.

Key Responsibilities

• Develop and execute a dynamic growth strategy for UK and global markets
• Identify and capitalise on new business opportunities within 12V & 24V lighting sectors
• Lead, mentor, and develop a team of regional sales professionals
• Build a collaborative, high‑performance sales culture focused on results
• Build and strengthen long‑term partnerships with OEMs, including trailer manufacturers, van converters, and specialist vehicle producers
• Negotiate commercial terms and long‑term agreements to drive profitability and sustainability
• Analyse market trends, competitor activity, and customer insights to shape future strategy
• Partner closely with Marketing, Engineering, and Operations to align customer needs with business capabilities
• Represent the company at trade shows, exhibitions, and industry events across the UK and Europe

Experience Required

• Proven track record in senior sales leadership within commercial vehicle, automotive lighting, or aftermarket sectors
• Strong knowledge and network within UK and European OEMs
• Experience managing and developing a multi‑market sales team
• Commercially astute with excellent negotiation, analytical, and strategic planning skills
• Excellent communicator and relationship‑builder—confident with both customers and internal teams
• Driven, results‑focused, and solutions‑oriented, with a proactive “can‑do” mindset
• Willingness to travel regularly across the UK and Europe

Interested? Click apply below