Sales Development Representative (SDR)

native; Greater London; Hybrid; GBP 25,000 - 35,000; Full time

Benefits offered by this job

Pension contributions 5%

Hybrid 2-3 days in office

25 days off

Birthday day off

Share options for all

Work from home budget

Season Ticket Loan Scheme

Paid parental leave

Job summary

native is seeking an SDR in London to act as the first meaningful touchpoint with partners. You will collaborate with a Sales Director to generate high-quality opportunities through targeted outreach across multiple channels.

This role emphasizes strategic prospecting, qualification, and effective communication with senior stakeholders. Hybrid in-office requirements apply, with a strong emphasis on meeting quality and pipeline development.

Qualifications

• Experience in B2B sales, SDR or lead-gen roles.
• Confidence engaging decision-makers and generating opportunities.
• Strong communication with senior stakeholders.
• Proactive, organized and capable of workload management.
• Curiosity and resilience to learn commercial mechanics.

Responsibilities

• Strategic Prospecting: map target accounts and organigrams with Sales Director.
• Multi-Channel Engagement: tailor outreach across phone, LinkedIn, email and video.
• Rigorous Qualification: identify real pain points before booking meetings.
• Meeting Participation: join discovery calls for smooth hand-offs.
• CRM Hygiene & Insights: keep HubSpot data accurate and up to date.
• Cross-Team Alignment: coordinate messaging with Marketing and Sales.

Skills

B2B sales

Prospecting

Multi-channel outreach

HubSpot CRM

Stakeholder comms

Tools

HubSpot

Job description

Salary DOE Commercial London Office

Location: Hybrid (2 / 3 days in the office)
native has been building for 10 years, but we're still very much a startup: fast-moving, ambitious, and building with intent. We're creating the infrastructure that connects students, Students’ Unions, universities, and advertisers through a managed marketplace.

Our goal is to deliver for students by increasing student engagement while enabling Students’ Unions to secure sustainable funding. For advertisers, we offer meaningful, measurable routes to student audiences. The more aligned these incentives are, the more defensible and scalable our business becomes.

The Opportunity

As an SDR at native, you are the first meaningful touchpoint for many of our partners. Working closely alongside an assigned Sales Director, you’ll be responsible for generating high-quality qualified opportunities by engaging the right brands, at the right time, with the right message.

This role is about quality, understanding our target sectors, being thoughtful and strategic in outreach, and building confidence as a commercial operator.

What You’ll Be Working On

• Strategic Prospecting: Collaborate closely with your assigned Sales Director to map target accounts, brand organograms, and agency networks.
• Multi-Channel Engagement: Research prospects and market signals to execute tailored outreach across phone, LinkedIn, email, video, and warm agency intros.
• Rigorous Qualification: Qualify leads against clear criteria (identifying genuine operational pain and key decision-makers) before booking pipeline meetings.
• Meeting Participation: Attend initial discovery calls for opportunities you book to ensure seamless hand-offs and maintain lead context.
• CRM Hygiene & Insights: Maintain accurate CRM data in HubSpot, ensuring pipeline activity and prospect touch-points are clear and reliable.
• Cross-Team Alignment: Work alongside Sales and Marketing to align messaging, campaign priorities, and proposition delivery.

Performance & Development

• Work towards clear qualified meeting and pipeline targets, with a strong emphasis on meeting quality.
• Take part in regular 1:1s, account reviews, and coaching sessions with your Sales Director.
• Continuously build confidence in commercial conversations, objection handling, and deep sector research.

What We’re Looking For

You’ll bring vision, structure, and operational discipline to a fast-growing function.

• Previous experience in B2B sales, ideally in an SDR or lead generation role, with confidence in prospecting, engaging decision-makers, and generating new business opportunities.
• Strong communication skills and confidence speaking with senior stakeholders.
• Proven ability to execute targeted, multi-channel outbound prospecting.
• Curiosity, resilience, and a strong desire to learn commercial mechanics.
• Organised, proactive, and comfortable managing your own workload.
• Alignment with native’s values: accountability, growth mindset, and lifting others up.

Whats In It For You

• Base Salary: DOE + commission
• Hybrid 2-3 days in office per week
• Pension contributions of 5%
• 25 days off (excluding bank holidays)
• Day off on your birthday
• Share Options for all
• Work from home set-up budget
• Season Ticket Loan Scheme
• Paid maternity, paternity, adoption or shared parental leave

Equal Opportunity Statement

We are actively creating an equitable environment for everyone at native to thrive.

Diversity and inclusion are a priority for us and we are making sure we have lots of support for all of our people to grow at native. At native, we embrace diversity in all of its forms and foster an inclusive environment for all people to do the best work of their lives with us.