Sales Development Representative - Graduate

Hook; City Of London; Hybrid; GBP 35,000 - 50,000; Full time

Job summary

A fast-growing tech startup in City Of London is seeking a Sales Development Representative (SDR) to drive outbound outreach and build customer relationships. The ideal candidate is resilient and motivated to grow within the sales field. This role offers a competitive salary of £35,000 plus £15,000 OTE, alongside generous benefits like stock options and private health insurance.

Benefits

27 days holiday plus bank holidays

Generous stock options

Private health insurance

Flexible wellness allowance

Annual learning & development budget

Flexible working arrangements

Qualifications

• Driven to build a career in sales and develop sales skills.
• Grit to bounce back from setbacks.
• Good communication skills and ability to connect with people.

Responsibilities

• Own outbound outreach using cold calls, emails, and LinkedIn.
• Qualify leads and book meetings for Account Executives.
• Track performance and improve outreach tactics.

Skills

Sales skills

Communication skills

Curiosity

Team collaboration

Resilience

Job description

About Hook

We’re building the future of customer growth. At Hook, we use AI and Machine Learning to help businesses predict revenue with accuracy, drive customer loyalty, and capture massive value from their existing customers.

We’re a Series A company who ranked 33 out of 100 on the Sifted fastest growing startups and we have raised $multi-million in funding from some of the top investors in Europe and the US (e.g. Balderton Capital and Lightspeed) and have an enviable list of customers that we’re working with including some of the fastest growing companies in the world. We’re looking for ambitious people that want to be part of our meaningful vision of changing how businesses engage with their customers, and of building one of the world’s leading workplaces for great people along the way.

Find out more about what it's like to be part of the Sales team at Hook here 👉🏼 https://workinsales.hook.co/

We’re looking for people who are either:

• Just starting out and serious about building a career in sales.
• Or coming from a different field and making a deliberate move into sales.

This isn’t a stop-gap job. It’s a launchpad for smart, driven, resilient people who are motivated to earn and grow fast. As an SDR at Hook, you’ll be the first point of contact for new prospects. Your outreach sets the tone for everything that comes after. You’ll learn how to build pipeline, have real business conversations, and become the kind of salesperson companies fight to hire.

What You’ll Actually Do

🎯 Own outbound outreach: Cold calls, emails, and LinkedIn's to spark conversations with ideal prospects.

🧠 Learn what makes buyers tick: Ask smart questions and understand their goals, pains, and priorities.

🧩 Qualify leads + book meetings: You’ll tee up high quality opportunities for our Account Executives.

📊 Track and improve performance: Hit targets, test tactics, and help us fine tune what great looks like.

🧑🤝🧑 Be the voice of the customer: Share insights with marketing, product, and leadership to keep us customer obsessed.

🎤 Represent Hook IRL: Join us at events, conferences, and anywhere our buyers are hanging out.

📚 Level up fast: Access top-tier sales training, 1:1 coaching, and hands‑on mentorship from people who’ve done it before.

🙌 What Makes You a Great Fit

• You’re driven to build a career in sales: Whether you're just starting out or transitioning from another field, you're serious about developing your sales skills and growing within the company.
• You’ve got grit: You bounce back quickly from setbacks and keep pushing forward.
• You’re curious and hungry to learn: You want to understand not just what a customer wants, but why they want it.
• You communicate like a pro: You’re clear, confident, and friendly, able to connect with people quickly.
• You’re a team player: You’re not just focused on your numbers, you want to help the whole team succeed.
• You’re ready to grow fast: You’re motivated to take on real responsibility and want to learn from the best in the business.

Salary: £35,000 + £15,000 OTE

Benefits

🏖️ 27 days holiday (option to buy and sell holiday) + bank holidays

📈 Generous stock options

🏥 Private health insurance so you can get the best care you need

🧘 Flexible monthly wellness allowance that you can use monthly on things like gyms, yoga, mental health & healthy food

📚 Annual learning & development budget for every employee

🏢 Flexible working - we’ll all come together three days a week but otherwise you can work from home or come into our awesome office in Liverpool Street

💻 The best equipment for everyone to work with

Our founder and team are incredibly passionate about creating a company culture that is diverse, inclusive, productive and enjoyable for all our colleagues. As part of a growing start‑up team, we expect a lot from you and will work hard to make sure you have everything you need to be at your best.