Retail Team Leader

Superdry PLC; Ellesmere Port; On-site; GBP 12,398,000 - 17,909,000; Full time

Benefits offered by this job

Birthday day off

Staff discount (up to 50%)

Clothing allowance

Flexible shifts

Pension contributions

Life assurance

Job summary

Superdry is seeking a Brand Lead to inspire the in-store team, deliver an exceptional customer experience and uphold the store’s look and standards. You will work with management to drive targets and coach staff in daily tasks, ensuring a dynamic, brand-aligned environment.

The role emphasizes leadership, product knowledge, and a proactive approach to customer service in a fast-paced retail setting.

Qualifications

• Experience in retail/sales and operations in store.
• Ability to motivate and lead a team to hit store targets.
• Passion for style and delivering memorable customer experiences.

Responsibilities

• Lead and motivate the associate team to achieve store targets.
• Deliver exceptional customer brand experiences in-store.
• Assist with opening/closing and cash handling responsibilities.
• Ensure store looks aligned with Superdry brand standards.
• Support management in driving performance and compliance.

Skills

Team leadership

Customer service

Product knowledge

Brand ambassador

Communication

Tools

POS system

Job description

The following content displays a map of the jobs location - Unit 19a Cheshire Oaks Outlet Kinsey Road Ellesmere Port

Unit 19a Cheshire Oaks Outlet Kinsey Road Ellesmere Port

Closing Date:

28/10/2026

Division:

UK & Ireland Retail

Department:

Retail Stores - Floor Manager / Team Leader / Supervisor

Job Introduction

The Role

Retail Team Leader... we call you our Brand Leads. As a Brand Lead you have your own style and are genuine ambassadors for our brand. You are an expert in everything that goes into delivering an amazing customer brand experience in store. You will support the management team to help motivate and lead the associate’s team to smash store targets and go above and beyond to do drive excellence in their store, across all areas.

You Will

Operations & Service

• Passionately use your local knowledge and sales expertise to deliver the ultimate brand experience.
• Become an expert in our style choices and bring these to life for our consumers.
• Confidently make important decisions about what’s best for our consumers, including taking on ownership for handling consumer issues in store.
• Be a brand ambassador by role modelling our behaviours, values, and style.
• Be a positive role model for others, building trust through collaboration and open and honest communication.
• Endlessly develop your product knowledge and understanding of the business.
• Take pride in store appearance and embrace the Superdry store look, ensuring your store looks amazing.
• Takes ownership for delivering the business objectives set by the Store Leader, coaching the team to deliver the retail standards and service expectations.
• Support with key compliance tasks where needed including loss prevention and health and safety.
• Exceed expectations at every opportunity and drive this attitude in the wider team.
• Embrace the Superdry culture and take every opportunity to share this with your colleagues.
• Maintain a good commercial awareness of your store, understanding the KPI’s required and bring fresh ideas to the leadership team to drive performance against them.
• Get things done. We don’t want you to just tick the boxes, we want each day to be productive where you make a positive impact for your store and feel proud.
• Be yourself.
• Hold keys for the store and take responsibility for opening and closing, including cash handling.

People (Responsibility may vary dependent on store)

• Support in the day-to-day supervision of the team
• Support and motivate your teammates to deliver amazing levels of service.
• Gives clear direction to focus team activity on and off the shop floor, inspire and engage associates to achieve daily targets and review their progress.
• Lead the team, with the managers, to hit store targets and ensure your store is a great place to work.
• Effectively coordinate the team across operational tasks, guiding them with your operational expertise.
• Provides timely feedback to associates, recognising success and positively challenging poor performance. Contribute to the business talent review process and any formal performance review.

You Are

• Experienced in retail/sales and operations in store and ready to step up.
• All about our brand and consumers with the ability to create memorable experiences for every customer.
• Passionate about style and obsessed with product.
• Experienced in leading and motivating a team through day-to-day activities.
• Exposure to people management activities
• Able to build relationships and communicate effectively.
• A team player who enjoys collaborating with people and working in a team to get results.
• Organized and uses time purposefully/effectively; confidently taking ownership for tasks and goals.
• Someone who sees challenges as opportunities.
• You love sharing your passion with other people and act as a positive role model for others.
• A creative thinker, always searching for the best possible solution in every situation.
• Sees change as exciting and enjoys a fast-paced environment.
• Authentic and genuine.

Working for Superdry has never been so rewarding…

• A competitive hourly rate
• 20 days holiday plus your birthday day off
• A new style obsessed Superdry wardrobe with our generous clothing allowance
• Amazing staff discount with up to 50% online and in store
• Flexible working patterns inc. 4 day working for full time(dependent on store availability)
• Style and Service obsession fuelled by our awesome training and development
• Tailored made induction and onboarding to set you up for success
• Pension contributions
• Life assurance
• You will work in an inclusive, diverse atmosphere with amazing sustainable premium products

Who we are

Superdry have been making world class product for 15 years, and we’re proud of it. Our mission is to inspire and engage the contemporary style obsessed consumer, whilst leaving a positive environmental legacy.

Together, we have built a brand that has cut through the global apparel market at record speed, taking market share from brands that have existed for decades. But we have a big opportunity ahead of us as we launch 4 new collections.

We are now on an exciting journey to reset our brand and return to our design-led roots and we are looking for talented people to join us on our journey.