Retail Growth Executive - Liverpool

GainRep; Liverpool; On-site; GBP 32,000 - 46,000; Full time

Benefits offered by this job

Company Car

Company Bonus Scheme

Matched pension contributions up to 8.

26 days annual leave + 2 Life Days

Private Medical

Income Protection

Flexible Benefits

Volunteering Days

Wellness Allowance

Job summary

Allwyn UK is recruiting a Retail Sales professional to represent The National Lottery across an assigned territory. You will engage retailers, drive sales, deliver marketing updates, and contribute to annual plans.

Key responsibilities include territory management, store visits and in-store execution, retailer training, and building lasting relationships across the network to maximise returns to good causes.

Qualifications

• Previous sales or customer service experience, field-based preferred.
• Proactive, with ideas to improve territory performance.
• Strong sales and commercial acumen with retailer relationships.
• Confident, articulate and able to consult with retailers.
• Face-to-face selling experience and ability to travel.
• Proficient with IT tools and data to provide insights.
• Full UK driving licence and flexibility to travel.

Responsibilities

• Develop deep understanding of territory, retailers and competitors.
• Support annual business plan with key messages and updates.
• Deliver territory management plans and conduct store visits.
• Drive in-store standards and retailer advocacy for The National Lottery.
• Build strong relationships and ensure compliance with RTC training.
• Contribute to development plans and learning initiatives.

Skills

Sales experience

Customer service

Face-to-face selling

Interpersonal skills

Data interpretation

Training delivery

Driving licence

Tools

IT packages

Job description

Join our journey to create a new experience for The National Lottery and help us to power change for the greater good.

We are Allwyn UK, part of the Allwyn Entertainment Group – a multi-national lottery operator with a market-leading presence across Europe which includes: Czech Republic, Austria, Greece, Cyprus & Italy.

While the main contribution of The National Lottery to society is through the funds to good causes, at Allwyn we put our purpose and values at the heart of everything we do. Join us as we embark on a once-in-a-lifetime, largescale transformation journey by creating a National Lottery that delivers more money to good causes.

We’ll talk a bit more about us further down the page, but for now – let’s talk about the role and who we’re looking for…

A Bit About The Role…

The Retail Sales Team are the face of The National Lottery to the existing National Lottery Retailers, supporting them to increase Returns to Good Causes, driving sales, retailer training and the ongoing management of The National Lottery retail estate. Through ownership of territory management, you will build and maintain strong relationships with our retailer network within an assigned territory.

Deliver the retail revenue and marketing plans by supporting and growing in-store standards, advocating the commercial value of The National Lottery to drive sales and returns to Good Causes

What you’ll be doing…

• Develop a strong understanding of your territory, retailers, and competitors to drive sales and returns to Good Causes
• Support the Annual Business Plan by delivering key messages and marketing updates to our retail network
• Support the Retail Sales Team objectives and review against agreed measures, working cross territory / divisionally where required Bring retail insight and new ways of working into Allwyn.
• Deliver the Retail Key Performance Indicators through ownership of territory management plans and prepare store visits within your assigned territory.
• Proactively drive high in-store standards and deliver key messages
• Build and maintain great relationships in your assigned territory to drive great in store execution and retailer advocacy of The National Lottery.
• Agree and gain commitment ensuring retailers comply with the necessary player protection through the Retail Training Centre (RTC)
• Drive you own development through your Personal Development plan and our Learning and Development programme.

Requirements

• Previous sales experience or customer service (field desirable but not essential)
• You're always bringing new ideas to the table
• Strong sales and commercial acumen
• You’re confident and articulate in speaking to our retailers and can build great relationships through your consultative approach
• Experience of face to face consultative selling – and you’re pretty good at it too
• Ability to use IT packages and be flexible in all packages
• Ability to analyse data and provide insight to our customers
• The ability to deliver effective training with people at all levels
• A full UK driving licence and flexibility to travel across your territory and wider regions when required

Benefits

• Company Bonus Scheme
• Company Car
• Matched pension contributions up to 8.5%
• 26 days annual leave + 2 Life Days (and bank holidays)
• Complimentary Private Medical
• Income Protection
• Flexible Benefits – EV Scheme, Money Coach, Will Writing, Mortgage Advice, Dental and Eye Care Schemes.
• Enhanced Family Leave (Maternity, Paternity, Adoption)
• Wellness Allowance £500
• Employee Assistance Programme
• Discounted Health Assessments
• Volunteering Days
• Matched Funding