Regional Trade Manager - Germany

ASOS; Greater London; Hybrid; GBP 35,000 - 50,000; Full time

Job summary

A global online retailer in Greater London seeks a Market Analyst to support trading performance by analyzing sales data and customer behavior. The ideal candidate will have experience in retail or e-commerce, strong analytical skills, and fluency in another European language, ideally German. The position includes benefits such as a company discount, sample sales, and 25 days paid annual leave. The company values in-person collaboration, requiring at least 3 days in the office each week.

Benefits

Employee discount

Employee sample sales

25 days paid annual leave

Private medical care scheme

Personalized learning opportunities

Qualifications

• Experience in retail, e-commerce, marketing analytics or trade management roles is essential.
• Strong Excel & PowerPoint skills are a baseline.
• SQL and Power BI (or comparable BI tools) are advantageous.
• Ability to interpret data and translate into trading actions.
• Good commercial awareness of fashion retail and online business models.
• European experience, particularly in the German markets, is preferred.
• Fluency in another European language (German preferred) is advantageous.

Responsibilities

• Support the Senior Market Manager in delivering trading performance.
• Use analytics on key KPIs to inform decision-making.
• Collaborate cross-functionally to optimize trading performance.
• Provide sales performance reporting and analytics.
• Lead forecasting for regional sales.
• Analyze under-performing markets and KPIs.
• Support execution of marketing campaigns.
• Maintain competitor and market intelligence.

Skills

Retail experience

E-commerce knowledge

Marketing analytics

Excel skills

PowerPoint skills

SQL

Power BI

Data interpretation

Commercial awareness

Fluency in German

Tools

SQL

Power BI

Job description

Company Description

We’re ASOS, the online retailer for fashion lovers all around the world.

We exist to give our customers the confidence to be whoever they want to be, and that goes for our people too. At ASOS, you’re free to be your true self without judgement, and channel your creativity into a platform used by millions.

But how are we showing up? We’re proud members of Inclusive Companies, are Disability Confident Committed and have signed the Business in the Community Race at Work Charter and we placed 8th in the Inclusive Top 50 Companies Employer list.

Everyone needs some help showing up as their best self. Let our Talent team know if you need any adjustments throughout the process in whatever way works best for you.

Job Description

The Details

• Support the SeniorMarket Manager in delivering Germany’s trading performance: tracking, analysing and responding to market performance, customer behaviour and competitor activity.
• Use insight & analytics on key KPIs (sales, traffic, conversion, etc) to inform decision-making and trading actions.
• Collaborate cross-functionally (digital trading, planning, pricing, marketing, insights, finance) to optimise trading performance and customer experience.
• Provide insight and analytics on a region’s (or multiple markets) sales performance: daily, weekly, monthly reporting, ad-hoc deep dives.
• Lead forecasting: feed into regional/market sales forecasts.
• Analyse under-/over-performing markets, KPIs and look for root causes and opportunities.
• Support execution of marketing campaigns (onsite and offsite), promotions and bespoke market codes.
• Maintain competitor and market intelligence: monitor local market propositions and trading rhythms, track innovation in e-commerce/retail/fulfilment and their implications for trade.
• Support SeniorMarket Manager and Head of Markets in creating and executing mid-long term market strategies.
• Support in P&L management across gross and profit lines & propositions.

We believe being together in person helps us move faster, connect more deeply, and achieve more as a team. That’s why our approach to working together includes spending at least 3 days a week in the office. It’s a rhythm that speeds up decision-making, helps ASOSers learn from each other more quickly, and builds the kind of culture where people can grow, create, and succeed.

Qualifications

About You

• Experience in retail, e-commerce, marketing analytics or trade management roles is essential.
• Strong Excel & PowerPoint skills are a baseline.
• SQL and Power BI (or comparable BI tools) are advantageous.
• Ability to interpret data, extract insight, influence stakeholders, and translate into trading actions.
• Good commercial awareness of fashion retail / online business models / regional market nuance.
• European experience (particularly in the German/ Northern European markets) is preferred but not essential
• Fluency in another European language (German preferred) is advantageous.

Additional Information

BeneFITS’

• Employee discount (hello ASOS discount!)
• Employee sample sales
• 25 days paid annual leave + an extra celebration day for a special moment
• Private medical care scheme
• Opportunity for personalised learning and in-the-moment experiences that enable you to thrive and excel in your role.

Why take our word for it? Search #InsideASOS on our socials to see what life at ASOS is like.