Regional Sales Director

Fonoa; City of Westminster; On-site; GBP 85,000 - 110,000; Full time

Job summary

A leading tax technology company in the UK is seeking a Regional Sales Director to lead and manage a team of Enterprise Account Executives. This role involves developing sales strategies, building strong client relationships, and driving revenue growth. The ideal candidate should have extensive experience in sales leadership within the SaaS industry, with a proven ability to exceed targets and mentor sales teams. Competitive compensation and a dynamic work environment await the right candidate.

Qualifications

• Proven sales leadership experience in the SaaS industry.
• Track record of exceeding sales targets.
• Experience in a scale-up environment is a plus.

Responsibilities

• Lead and manage a team of Enterprise Account Executives.
• Develop and execute sales strategies.
• Build strong relationships with enterprise customers.
• Forecast and report sales performance.

Skills

Sales Leadership

Team Management

Strategic Thinking

Customer Relationship Management

Sales Strategy Development

Tools

CRM Tools

Data Analytics

Job description

At Fonoa, we are transforming how digital-first companies stay tax‑compliant. We provide simple and modular API solutions that easily integrate into any existing workflow. Through our technology‑first approach, we reduce manual processes, increase compliance and reduce the cost of operations when transacting and scaling internationally. We are solving one of the largest yet unsolved problems in global e-commerce. Our tax automation software enables companies such as Uber, Zoom, Booking.com, Squarespace and Rappi to expand their international offerings more quickly and stay tax compliant.

Role description: We are seeking a highly experienced and results‑driven Regional Sales Director to lead and manage our team of Enterprise Account Executives. The ideal candidate will have a proven track record of building and leading high‑performing new business focused enterprise sales teams in a software‑driven SaaS environment. The Regional Sales Director will be responsible for driving sales growth, expanding our market presence, and ensuring the success of our enterprise‑level customers within their assigned region. This role requires strong leadership, strategic thinking, and a passion for mentoring and developing sales talent.

What you will do

Leadership & Team Management

Hire, lead, mentor, and inspire a team of Enterprise Account Executives to achieve and exceed revenue targets. Provide coaching and development to ensure the professional growth and success of each team member. Foster a high‑performance culture focused on accountability, collaboration, and continuous improvement. Conduct regular performance reviews, set clear goals, and provide constructive feedback to drive individual and team success.

Sales Strategy & Execution

Develop and execute a comprehensive sales strategy for the region, aligning with overall Fonoa goals and objectives. Drive new business development, expand existing accounts, and identify opportunities for growth within the region. Collaborate with cross‑functional teams within Fonoa (Marketing, Customer Success, Product, etc.) to ensure alignment and optimize sales efforts. Regularly analyze sales performance data and market trends to make informed decisions and adjust strategies as needed.

Customer Relationship Management

Build and maintain strong, long‑lasting relationships with key enterprise customers and stakeholders. Act as a trusted advisor to our customers, understanding their business needs and providing tailored solutions that deliver value. Work closely with the Customer Success team to resolve issues and support ongoing success, ensuring a high level of client satisfaction and retention.

Forecasting & Reporting

Accurately forecast sales revenue and manage the sales pipeline to ensure consistent performance. Report on sales performance, market trends, and competitive landscape to senior leadership. Utilize CRM tools and data analytics to drive sales productivity and optimize sales processes.

You will be a great fit if

Experience: Proven sales leadership experience, with a focus on leading high‑performing sales teams in the SaaS industry. Proven track record of consistently exceeding sales targets and driving revenue growth in an enterprise sales environment. Experience in a scale‑up environment (Series A‑C), tax technology, financial technology, or related industries is a strong plus. Experience executing both Account Management & New Logo GTM strategies.

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