Programmatic Planner & AI Trading Strategist

Walk-In Media; Greater London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading digital media company in Greater London is seeking a candidate with programmatic trading and strategy skills. This role requires at least 3 years in digital media and strong analytical abilities. Responsibilities include translating briefs into activation plans, analyzing campaign performance, and contributing to product development. The ideal candidate will have experience with DSPs, be detail-oriented, and possess strong communication skills. Interest in AI and its applications is a plus.

Qualifications

• Minimum of 3 years in digital media focusing on planning, activation, or programmatic.
• Working knowledge of at least one major Demand-Side Platform (DSP).
• Proficiency in Excel to analyze data for campaign optimization.

Responsibilities

• Translate briefs into programmatic activation plans and audience strategies.
• Analyze campaign data for optimization opportunities.
• Support the build and rollout of proprietary technology and tools.

Skills

Analytical skills

Detail-oriented

Communication skills

Expertise in programmatic advertising

Interest in AI applications

Tools

DSP platforms

AI tools

Excel

Job description

A leading digital media company in Greater London is seeking a candidate with programmatic trading and strategy skills. This role requires at least 3 years in digital media and strong analytical abilities. Responsibilities include translating briefs into activation plans, analyzing campaign performance, and contributing to product development. The ideal candidate will have experience with DSPs, be detail-oriented, and possess strong communication skills. Interest in AI and its applications is a plus.