Program Marketing Manager (12 months contract)

Algomarketing Ltd.; United Kingdom; Remote; GBP 40,000 - 60,000; Part time

Job summary

A digital marketing company in the United Kingdom seeks a Program Marketing Manager for a 12-month contract. This role involves managing marketing campaigns for Google for Education, coordinating with reseller partners during tradeshow events, and developing communication strategies. The ideal candidate has experience in partner marketing, strong organizational skills, and a Bachelor's degree in Marketing or a related field.

Qualifications

• Experience in partner or program marketing, ideally in tech or education sectors.
• Proven ability to plan and manage multiple marketing campaigns or tradeshows with partners.
• Strong reporting and analytical skills for monthly and quarterly performance reviews.

Responsibilities

• Provide programme management support services for managing Google for Education marketing campaigns.
• Work with partners to deliver Google presence at tradeshow booths.
• Develop partner communications and feedback surveys.

Skills

partner or program marketing

MDF management

campaign planning and management

stakeholder communication

reporting and analytical skills

detail-oriented

organized

Google Workspace

Education

Bachelor’s degree in Marketing, Communications, or related field

Job description

Program Marketing Manager (12 months contract)

Department: Demand Generation

Employment Type: Contract

Location: UK

Description

PROJECT: Google

ABOUT THE CLIENT

Google is developing groundbreaking cloud solutions for companies, leveraging years of experience in building secure, reliable, and scalable cloud technology.

ABOUT THE ROLE

Google provides certain partners funds to run various marketing campaigns, which include, among other things, managing and executing Google for Education presence at 25 tradeshow booths (“Marketing Campaigns” and each a “Marketing Campaign”). This role is to provide programme management support services to assist the partners in the running of the Marketing Campaigns.

Key Responsibilities

Marketing Development Funds

• MDF campaigns reviewed and approved for ~40 reseller partners
• Mid quarter check-ins are executed with partners to provide feedback and register progress.
• End of campaign reporting (both for individual partners and for the region in the form of a quarterly business review)

Tradeshows

• Using a playbook developed in-house, work with our OEM and reseller partners to deliver Google for Education presence at 25 tradeshow booths. This involves regular planning call with the partners, approval of resources and assets and managing through to proof of execution/lead list etc
• Provide events guidance to tier 2 partners on marketing best practices (based on events playbook), ensure brand consistency, ensure activities proposed are appropriate and lead/revenue driving.
• Reporting on tradeshow performance and ROI

Partner communications

• Development of 1:1 partner comms on upcoming timelines or events
• Development of partner feedback surveys to collate insights
• Development of internal comms to provide insight and updates on partner marketing

Reporting

• Monthly report featuring partner marketing highlights, performance snapshot and marketing insights
• Quarterly Business Review featuring an exec-level summary of performance for the preceding 3 months

Skills, Knowledge & Expertise

• Experience in partner or program marketing, ideally in tech or education sectors.
• Strong understanding of MDF management, including campaign approval, tracking, and reporting.
• Proven ability to plan and manage multiple marketing campaigns or tradeshows with partners.
• Skilled in stakeholder communication, both with partners and internal teams.
• Strong reporting and analytical skills for monthly and quarterly performance reviews.
• Detail-oriented, organized, and proactive in managing timelines and deliverables.
• Proficient with Google Workspace and reporting tools.
• Bachelor’s degree in Marketing, Communications, or related field preferred.