Product Marketing Strategist, B2B SaaS

Datasite; England; On-site; GBP 60,000 - 90,000; Full time

Job summary

Sherpany is the Swiss leader in meeting management software, serving 300+ European companies and 12,000 decision-makers. This Product Marketing role focuses on shaping positioning, messaging, and go-to-market strategies across product releases, working closely with Marketing, Sales, and Product teams to ensure consistent communications.

You will drive website messaging, manage core marketing channels, and monitor industry trends to provide actionable recommendations for Go-to-Market leaders.

Qualifications

• 3+ years in Product Marketing or related role, ideally in a B2B SaaS environment.
• Storytelling skills to convey ideas to team members and stakeholders.
• Adaptability to changing priorities, requirements, and dynamics.
• Entrepreneurial mindset to identify challenges and implement lean solutions.
• Time management to handle multiple tasks and deadlines.
• Hands-on mindset with focus on execution and continuous improvement.
• Market research and data analysis to stay on top of competition.
• Background in Customer Experience, Marketing, or Sales desirable.
• English fluent.

Responsibilities

• Evolve and drive positioning and offering with Product Marketing and senior stakeholders.
• Plan and execute communication for product releases and new features.
• Own and improve website product messaging and updates.
• Own and manage key marketing channels for product communication.
• Collaborate with Marketing, Branding, Sales, Customer Success, and Product to align messaging.
• Act as a central coordination point for product-related communications.
• Monitor competitors and industry trends; deliver monthly reports with actionable GTM recommendations.
• Optimize and scale marketing processes through automation and continuous improvement.

Skills

Storytelling

Verbal communication

Written communication

Adaptability

Time management

Execution

Market research

Data analysis

Customer experience

Job description

Sherpany is the Swiss leader in meeting management software, serving 300+ European companies and 12,000 decision-makers. This Product Marketing role focuses on shaping positioning, messaging, and go-to-market strategies across product releases, working closely with Marketing, Sales, and Product teams to ensure consistent communications.

You will drive website messaging, manage core marketing channels, and monitor industry trends to provide actionable recommendations for Go-to-Market leaders.