Product Marketing Manager (Index & ETF)

Legal And General Group; City Of London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading financial services group in London is seeking a Product Marketing Manager focused on Index and ETF strategies. The role involves leading global marketing initiatives and developing positioning for investment products. Ideal candidates will have experience in asset management and strong communication skills. This position offers a competitive salary and a comprehensive benefits package including a performance-related bonus and generous pension contributions.

Benefits

Annual performance-related bonus

Generous pension contribution

Healthcare Plan

25+ days of holiday

Electric car scheme

Discounts on products

Qualifications

• Proven experience in product marketing within asset management, ideally with Index and/or ETF exposure.
• Comfortable working in a fast-paced, matrixed environment with senior stakeholders.
• A collaborative team player with excellent project management capabilities.

Responsibilities

• Leading global product marketing for Index and ETF capabilities across multiple client segments.
• Developing differentiated messaging and positioning for a broad range of investment strategies.
• Creating and maintaining high-quality marketing and sales enablement materials.

Skills

Product marketing

Strong communication skills

Commercially minded

Project management

Regulatory knowledge

Education

Degree-level education or industry accreditation (IMC, CFA)

Job description

Company Description

Legal & General (L&G) is a leading UK financial services group and major global investor. We’ve been safeguarding people’s financial futures since 1836, and strive to build a better society, while improving the lives of our customers and creating value for shareholders. We are one of the world’s largest asset managers and provide powerful asset origination capabilities. Together, these underpin our retirement and protection solutions: we are an international player in pension risk transfer, in UK and US life insurance, and in UK workplace pensions and retirement income. Our global asset management business provides our clients and partners with complex, responsible investment solutions, working internationally across public and private markets.

Job Description

Join us at L&G Asset Management, where we’re shaping the future of investment marketing. As a Product Marketing Manager focused on Index and ETF strategies, you’ll be part of a collaborative, forward-thinking team that values diverse perspectives and innovative ideas. This is a fantastic opportunity to lead global product marketing initiatives that make a real impact across institutional, wholesale and B2B2C channels.

Responsibilities

• Leading global product marketing for Index and ETF capabilities across multiple client segments
• Developing differentiated messaging and positioning for a broad range of investment strategies
• Creating and maintaining high-quality marketing and sales enablement materials
• Collaborating with channel marketing teams to integrate product content into broader campaigns
• Supporting new fund launches and ongoing strategy promotion with compelling content
• Managing stakeholder relationships across investment, distribution, product and compliance teams
• Ensuring marketing materials meet regulatory standards and reflect best practice
• Benchmarking competitor activity and campaign performance to inform future initiatives

Qualifications

• Proven experience in product marketing within asset management, ideally with Index and/or ETF exposure
• Strong communication skills and the ability to craft engaging, technical content
• Commercially minded with a track record of supporting fund launches and driving growth
• Comfortable working in a fast-paced, matrixed environment with senior stakeholders
• Knowledge of regulatory frameworks and advertising standards in financial services
• A collaborative team player with excellent project management capabilities
• Intellectual curiosity and creativity in developing marketing strategies and materials
• Degree-level education and/or industry accreditation (e.g. IMC, CFA) preferred

Benefits

• The opportunity to participate in our annual, performance-related bonus plan and valuable share schemes
• Generous pension contribution
• Life assurance
• Healthcare Plan (permanent employees only)
• At least 25 days holiday, plus public holidays, 26 days after 2 years’ service. There’s also the option to buy and sell holiday
• Competitive family leave
• Participate in our electric car scheme, which offers employees the option to hire a brand-new electric car through tax efficient salary sacrifice (permanent employees only)
• Discounts on company products and at a range of high street stores and online
• Office spaces redesigned for collaboration and wellbeing

Additional Information

At L&G, we believe it’s possible to generate positive returns today while helping to build a better future for all. You’ll be part of a welcoming, inclusive culture, with opportunities to collaborate with people of diverse backgrounds, views, and experiences. Our leaders act with integrity and care about your future and wellbeing. We support career development and wellbeing initiatives.

We care passionately about outcomes and are open to flexible working options including part-time, term-time and job shares. Some roles may have limited flexibility due to customer demand, but requests are considered where possible.

It doesn’t matter if you don’t meet every single criterion in this advert. Consider what you excel at and what you can bring in terms of strengths, potential and alignment with our purpose.