Product Marketing Manager - 12-month FTC

AXA UK; Tunbridge Wells; Hybrid; GBP 45,000; Full time

Job summary

A leading insurance provider in the UK is seeking a Product Marketing Manager to lead the development of new product capabilities for private medical insurance. The successful candidate will play a pivotal role by leveraging product marketing expertise and digital platforms to enhance product propositions. This is a flexible role based in Tunbridge Wells, and offers competitive pay along with various benefits including a contributory pension scheme and private medical cover.

Benefits

Competitive salary up to £45,000

Discretionary company & performance-based bonus

Contributory pension scheme

Private Medical Cover

Life Assurance

25 days annual leave plus Bank Holidays

AXA employee discounts

Gym benefits

Qualifications

• Previous experience leading the development of new product capabilities.
• Experience working with product and engineering teams.
• Ability to translate marketing strategy into technical requirements.

Responsibilities

• Lead delivery of annual priorities and product marketing initiatives.
• Develop and execute launch plans for new products.
• Track product performance, customer engagement, and broker adoption.

Skills

Product marketing expertise

Cross-functional collaboration

Outstanding communication skills

Commercial understanding

Knowledge of regulated environments

Tools

Salesforce

Digital platforms

Job description

Description

We’re seeking a commercially minded Product Marketing Manager to lead the development and delivery of new product capabilities for our private medical insurance offering at AXA Health. This 12-month FTC is pivotal in ensuring that our new product platform, built on Salesforce, delivers market-leading customer and broker experiences, supports sales growth, and drives product adoption across our distribution channels.

You’ll combine product marketing expertise with an understanding of digital platforms and customer journeys to design, launch, and optimise product propositions that meet the needs of our members, brokers, and partners.

At AXA we work smart, empowering our people to balance their time between home and the office in a way that works best for them, their team and our customers. You\'ll work at least two days a week (40%) away from home, moving to three days a week (60%) in the future. Away from home means either attendance at one of our Tunbridge Wells, Bristol or Bournemouth office locations, visiting clients or attending industry events. We’re also happy to consider flexible working arrangements, which you can discuss with Talent Acquisition.

What you’ll be doing:

• Lead delivery of annual priorities alongside key deliverables within our digital transformation roadmap.
• Help shape, define and deliver product marketing initiatives for PMI enhancements and new capabilities, aligned with business strategy and regulatory requirements.
• Work closely with technology, sales, and operations teams to ensure Salesforce capabilities are leveraged to deliver differentiated customer and broker journeys.
• Develop and execute launch plans for new products.
• Gather and apply customer, broker, and competitor insights to inform product positioning and ensure market relevance.
• Partner with product, digital, sales, service, and compliance teams to deliver seamless end-to-end proposition development.
• Work with Salesforce teams to understand how architecture and workflows affect ability to deliver superior customer user experiences.
• Track product performance, customer engagement, and broker adoption; recommend improvements to drive growth and retention.

What you’ll bring:

• Previous experience leading development and delivery of new product capabilities.
• Experience working cross-functionally with product and engineering teams to translate marketing and business needs into clear, actionable technical requirements.
• Ability to bridge the gap between marketing strategy and technical implementation including the ability to translate complex product features into clear customer value propositions.
• Past experience enabling different and alternative perspectives across Financial Services, Health and Wellbeing activities.
• Outstanding presentational, engagement and communication skills.
• Solid commercial understanding, ability to work in partnership with wider stakeholders.
• Good knowledge and understanding of adhering to and managing within a regulated environment.
• Track record of seeking excellence in the service we can provide to our customers.

Internal candidates are encouraged to apply for this role as a secondment opportunity through the internal careers site.

As a precondition of employment for this role, you must be eligible and authorised to work in the United Kingdom.

This position has been defined as an Insurance Distribution Directive (IDD) role under the IDD regime which means that in addition to pre-employment screening checks, the successful candidate will be subject to background screening every 4 years with an annual declaration in interim years.

What we offer:

At AXA UK, we’re appreciative of the people who work for us and our rewards package is reviewed regularly to reflect that. You can expect to receive:

• Competitive annual salary of up to £45,000 dependent on experience
• Discretionary company & performance-based bonus
• Contributory pension scheme (up to 12% employer contributions)
• Private Medical Cover
• Life Assurance (up to 10 x annual salary)
• 25 days annual leave plus Bank Holidays
• Opportunity to buy up to 5 extra days leave or sell up to 5 days leave
• AXA employee discounts
• Gym benefits

To apply, click on the ‘apply for this job’ button, you’ll then need to log in or create a profile to submit your CV. We’re proud to be an Equal Opportunities Employer and don’t discriminate against employees or potential employees based on protected characteristics. If you have a long-term condition or disability and require adjustments during the application or interview process, we’re proud to offer access to the AXA Accessibility Concierge. For our support, please send an email to [e-mail].

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Who we are:

At AXA Health, we’re passionate about helping our members to put their health first, whether that’s individuals and families, small businesses, or huge corporates. From fast access to diagnosis and treatment, to guidance and tools that can help them manage their health every day, not just when there’s a problem, our members can be confident we’ll guide them, every step of the way.