Product Marketing Manager

GET STAFFED ONLINE RECRUITMENT LIMITED; City Of London; On-site; GBP 39,000 - 51,000; Part time

Job summary

A prominent educational institution in the UK is seeking a Product Marketing Manager to lead marketing for their Short Courses. The successful candidate will develop impactful strategies, manage integrated campaigns, and ensure consistent brand representation. This part-time role offers a salary of £39,000 - £50,440, with 18.75 hours per week until July 2026.

Benefits

25 days holiday per year

SMART pension

Comprehensive benefits package

Qualifications

• Proven experience in developing and delivering impactful marketing strategies and campaigns.
• Excellent interpersonal and stakeholder management skills, with a collaborative approach.
• A strong understanding of marketing principles and knowledge of trends in the field.
• Experience in creative and digital services, with a keen eye for effective content and design.
• Proficiency in measuring the impact of marketing campaigns.

Responsibilities

• Lead the marketing function for Short Courses, aligning strategies with institutional objectives.
• Develop and implement innovative marketing approaches tailored to the education sector.
• Ensure consistent use of the brand, maintaining adherence to brand guidelines.
• Create and execute a website content and social media strategy.
• Oversee the production of high-quality external publications.
• Develop and deliver advertising strategies, managing integrated campaigns.
• Manage the Short Courses marketing budget, maximizing ROI.

Skills

Marketing strategy development

Brand management

Stakeholder management

Digital marketing

Content creation

Campaign performance analysis

Education

Degree in a relevant subject

Job description

Product Marketing Manager - Short Courses - Fixed Term Contract

Location: London

Salary: £39,000 - £50,440

Our client is more than just an educational institution; they're a vibrant community dedicated to nurturing creativity and empowering students to reach their full potential. With campuses across the UK, Ireland, and Germany, they offer a diverse range of courses in modern music, performing arts, filmmaking and creative technology. Their commitment to excellence in creative arts education sets them apart, providing students with the knowledge, skills, and opportunities they need to succeed in their chosen fields.

About the Role

As Product Marketing Manager you'll lead the marketing activity for their Short Courses, helping to attract new students, refine their external messaging, and enhance their overall brand presence.

What You\'ll Do

• Lead the marketing function for Short Courses, aligning strategies with institutional objectives.
• Develop and implement innovative marketing approaches tailored to the evolving creative industries education sector.
• Ensure consistent use of the brand, maintaining adherence to brand guidelines across all stakeholders.
• Create and execute a dynamic website content and social media strategy, leveraging emerging trends and opportunities across platforms.
• Oversee the production of high-quality external publications, ensuring editorial accuracy and consistency across all print materials.
• Develop and deliver advertising strategies, managing integrated campaigns and using performance analysis to inform future activities.
• Manage the Short Courses marketing budget, maximising ROI, and provide leadership to a Marketing Officer.

What You\'ll Bring

• A degree in a relevant subject or equivalent demonstrable experience.
• Proven experience in developing and delivering impactful marketing strategies and campaigns.
• Excellent interpersonal and stakeholder management skills, with a collaborative approach.
• A strong understanding of marketing principles, with up-to-date knowledge of trends and opportunities in the field.
• Experience in creative and digital services, with a keen eye for effective content and design.
• Proficiency in measuring the impact of marketing campaigns and using insights to drive continuous improvement.

This is a part-time, fixed-term role until the end of July 2026, working 18.75 hours per week with at least one day based at the Ealing Campus.

Why Our Client?

They are a values-led organisation, meaning their core values underpin all that they do: Believe in Everyone. Challenge the Norm. Grow Together. Do the Right Thing. Own It.

In addition to joining a committed and dedicated team, you will have access to:

• 25 days holiday per year (FTE)
• SMART pension
• A comprehensive benefits package

They continually strive to create a culture of inclusivity so that they truly represent their diverse communities. They particularly welcome applications from people of colour who are underrepresented in their organisation.

Our client is committed to promoting the safety and welfare of their students therefore, all successful applicants are required to complete a basic DBS disclosure. Depending on the role, you may be required to complete an enhanced check / enhanced check with barred list if required by statute and internal policy.

How To Apply

Interested in this opportunity? Click apply and complete your application.