Product Marketing - ElevenAPI

ElevenLabs; Greater London; Hybrid; GBP 70,000 - 110,000; Full time

Job summary

ElevenLabs is seeking a Product Marketer to own API and model launches end‑to‑end for ElevenAPI. You will shape positioning, messaging, docs, demos, and sample code, partnering with Research, Engineering, Growth, Content and Partnerships to drive successful launches.

You will translate complex AI capabilities into developer‑friendly storytelling, listen to community feedback, and advocate for the developer voice inside the company while delivering high‑impact initiatives.

Qualifications

• Experience in product marketing, product, or growth for developer tools, APIs, or infrastructure products.

Responsibilities

• Own API and model launches end to end, from positioning and messaging to docs, demos, sample code, and launch‑day execution.
• Collaborate with Research and Engineering to understand and benchmark models, and partner with Developer Growth, Content, and Partnerships to craft messaging.
• Be the voice of the developer inside the company, pulling insights from usage data and community feedback to shape roadmap and external show‑up.

Skills

Product marketing

Launch leadership

Developer tools

APIs

Technical writing

Job description

About ElevenLabs

ElevenLabs is an AI research and product company transforming how we interact with technology.

ElevenLabs is an AI research and product company transforming how we interact with technology.

We launched in January 2023 with the first human‑like AI voice model. Today, we serve millions of users and thousands of businesses – from fast‑growing startups to large enterprises like Deutsche Telekom and Meta. Our investors are some of the world's most prominent, including Andreessen Horowitz, ICONIQ Growth and Sequoia. We've raised $781M in funding and our last valuation was $22B – multiples of 11, always.

We Have Expanded From Voice Into Three Main Platforms

• ElevenAgents enables businesses to deliver seamless and intelligent customer experiences, with the integrations, testing, monitoring, and reliability necessary to deploy voice and chat agents at scale.
• ElevenCreative empowers creators and marketers to generate and edit speech, music, image, and video across 70+ languages.
• ElevenAPI gives developers access to our leading AI audio foundational models.

Everything we do is the result of the creativity and commitment of our team – builders doing the best work of their lives. We are researchers, engineers, and operators. IOI medalists and ex‑founders. If you want to work hard and create lasting positive impact, we want to hear from you.

How we work

• High-velocity: Rapid experimentation, lean autonomous teams, and minimal bureaucracy.
• Impact not job titles: We don’t have job titles. Instead, it’s about the impact you have. No task is above or beneath you.
• AI first: We use AI to move faster with higher‑quality results. We do this across the whole company—from engineering to growth to operations.
• Excellence everywhere: Everything we do should match the quality of our AI models.
• Global team: We prioritize your talent, not your location.

What we offer

• Innovative culture: You’ll be part of a generational opportunity to define the trajectory of AI, surrounded by a team pushing the boundaries of what’s possible.
• Growth paths: Joining ElevenLabs means joining a dynamic team with countless opportunities to drive impact – beyond your immediate role and responsibilities.
• Learning & development: ElevenLabs proactively supports professional development through an annual discretionary stipend.
• Social travel: We also provide an annual discretionary stipend to meet up with colleagues each year, however you choose.
• Annual company offsite: Each year, we bring the entire team together in a new location – past offsites have included Croatia and Italy.
• Co‑working: If you’re not located near one of our main hubs, we offer a monthly co‑working stipend.

About The Role

We're looking for a Product Marketer to join the ElevenAPI team. ElevenAPI gives developers access to our leading AI audio foundational models. You'll own API and model launches end to end, from positioning and messaging to docs, demos, sample code, and launch‑day execution. You'll work hand in hand with research and engineering to understand and benchmark our models, then partner with Developer Growth, Content, and Partnerships to craft the messaging. You'll also be the voice of the developer inside the company, pulling insight from usage data, community feedback, and conversations with builders to shape both the roadmap and how we show up.

Requirements

• Experience in product marketing, product, or growth for developer tools, APIs, or infrastructure products, with a track record of leading high‑impact launches.
• Technical enough to build with our APIs, read the docs critically, and go deep with researchers and engineers on what makes a model or feature different.
• Deep empathy for developers, with an instinct for what earns their attention and trust (and what makes them tune out).
• Sharp, clear writer who can turn complex technical capabilities into positioning and messaging that resonates with builders.
• Self‑starter with strong ownership, a bias toward action, and a high bar for quality, clarity, and impact.

Bonus

• Hands‑on engineering background, or experience as a developer or technical founder.
• Experience building developer communities or running developer‑focused campaigns and events.

Location

This role is remote and can be executed globally. If you prefer, you can work from our offices in London, New York, Madrid, Warsaw and many more.

We are an equal opportunity employer and do not discriminate on the basis of race, religion, national origin, gender, sexual orientation, age, veteran status, disability or other legally protected statuses.