Product Manager - Digital Imaging

Sony; Weybridge; On-site; GBP 60,000 - 85,000; Full time

Job summary

Sony Europe in Weybridge is seeking a senior product marketing lead for Cameras in the UK & Ireland to own the lifecycle and maximise sales, profit and brand awareness. Working with the Category Marketing Head, you will set annual budgets, forecast performance, brief sales and activation teams, and use data-driven insights to tailor local strategies.

The role requires a background in consumer product management, strong commercial acumen, and excellent analytical and presentation skills, with

Qualifications

• Experience in consumer products and product management.
• Strong commercial understanding and data-driven decision making.
• Fluent in written and spoken English.

Responsibilities

• Develop annual marketing plans aligned to Pan-European strategies.
• Set yearly budgets and monthly sales forecasts.
• Collaborate with sales and marketing to optimise product ranges.
• Drive product launches in the territory.
• Analyse market, competitors, and sales performance.
• Prepare and deliver engaging presentations.

Skills

Product management

Marketing strategy

Data analysis

Budgeting

Team leadership

Job description

Use your knowledge in commercial and marketing strategy as well as your team focus and proactive approach to implement the best commercial and marketing strategy for Sony’s Digital Imaging products, owning the entire product lifecycle for your product portfolio.

You will be responsible for one of Sony’s most successful and exciting product groups - Cameras - where you will maximise sales, profit, brand awareness and purchase consideration in UK & Ireland. Working closely with the Category Marketing Head, you’ll use your analytical skills to set annual budgets and forecasts. From there, you’ll be briefing and motivating sales and brand activation teams to implement category plans, using data-driven insights to adapt strategies that fit the local market.

You will:

• Work with the support of the Category head to develop annual marketing plans that best interpret and execute the Pan-European Product Marketing and Pricing strategies for your territory
• Set yearly budgets and make monthly sales forecasts
• Collaborate with sales & marketing colleagues to compose and optimise product ranges by channel
• Drive best in class product launches in your territory
• Analyse the market, competitors, consumers and sales performance for your product group
• Carry out monthly reporting of your product group’s performance
• Develop marketing initiatives/promotions by channel and execute in the market working closely with Key Account Managers and Brand Activation dept
• Describe marketing assets to support promotions & product launches and brief to Brand Activation/Channel Marketing Managers for execution in store and on-line
• Guide and support KAM’s, CMM’s and BA a to deliver best in class in store displays and online execution
• Inform and instruct key stakeholders of pricing, promotions, product info, product supply and distribution strategies
• Prepare and deliver engaging presentations

You will bring:

• A background of product management within a consumer products industry.
• Good commercial understanding, with experience across consumer marketing, and able be compelling and engaging when presenting ideas across all audiences
• Excellent analytical skills and logical approach to problem solving
• Ambitious, entrepreneurial and highly professional
• Fluent in written and spoken English

Your new office

Based at the Weybridge office, you will enjoy a vibrant and friendly working environment. We have an onsite canteen with a wide range of options available, and a barista style coffee shop. There is a well-provisioned onsite gym run by our own Sony Wellbeing Coordinator, with classes on set days in the mornings, at lunch and after work hours. We have a staff car park which includes electric charging points, an undercover and secure bike rack (useful if you’ve made the most of the Cycle-to-Work scheme), or if you will use public transport we have a shuttle bus service that regularly runs between train station and the office at peak times.

Take a look at our video tour of the Weybridge site here: https://www.youtube.com/watch?v=3lwbMOzjoVA

Life at Sony

We ensure competitive salaries and benefits by using established benchmarking. We encourage healthy work-life balance supported by hybrid and flexible working policies. We are a positive community who dream big together, respect each other, and enjoy a collaborative culture.

We like to celebrate our colleagues who make a real difference using our recognition platform. We also provide access to numerous services and platforms for all aspects of wellbeing. We listen to our people through conversations and surveys, respect their suggestions, then act on them. We also provide allowances for volunteering days so that our staff can support the causes they are most passionate about.

You can build your career around you with our fantastic range of learning & personal development programs to enhance your skills. We also encourage our staff to try exciting new roles, in a wide range of countries, with a supportive mobility team to support you if you take that leap!

Bring your uniqueness to Sony

We are passionate about creating a culture that promotes equity and cultivates inclusion, diversity, and belonging. We want employees with diverse backgrounds and perspectives that will stimulate innovation and have a direct impact on our creation of social value to fulfil Sony’s purpose – ‘to fill the world with emotion, through the power of creativity and technology’. We want you to bring your unique self to work and help shape our culture.

We are Sony Europe

Our people collaborate in an environment of respect, integrity, and open-mindedness. Diverse teams from all over Europe are the driving force for our business, and we embrace the differences that make each of us original and unique.

With offices in 28 European countries, Sony Europe caters to consumer, professional, semiconductor and healthcare markets with innovative electronics products and solutions. Our European laboratories research and develop new technologies and capabilities that contributes to the Sony Group and important issues on a planetary scale.

Equal Opportunity

Sony Europe is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment regardless of race, colour, religion, gender, citizenship, ancestry, age, physical or mental disability, sexual orientation, gender identity, medical condition, or any other protected characteristics.

Disability Accommodation for Applicants to Sony Europe

Sony Europe will provide reasonable accommodation for any qualified individuals with disabilities in the application process. For reasonable accommodation requests, please contact us by email at [e-mail] or by mail to: Sony Europe Limited, Human Resources Department, the Heights, Brooklands, Surrey, KT13 0XW, UK. When contacting us please indicate the position you are applying for, and the accommodation required.