Principle Product Designer

JR United Kingdom; Belfast; On-site; GBP 60,000 - 80,000; Full time

Job summary

A global web3 entertainment startup is seeking an experienced Principal Product Designer to lead the design of innovative gaming experiences. The ideal candidate will have a strong background in UX and UI design and a deep understanding of Web3 technologies. Responsibilities include crafting engaging casino journeys and collaborating closely with cross-functional teams to create groundbreaking designs. Candidates should be passionate about gaming and possess a proven track record in creating compelling digital experiences. This position is located in Belfast, Northern Ireland.

Qualifications

• Proven Gaming & Web3 Design Mastery in creating engaging digital experiences.
• Senior-level expertise across UX, UI, and Motion design.
• Working knowledge of Web3 fundamentals.
• Genuine passion for gaming and entertainment.
• Strong skills in complex interaction patterns.
• Proven track record navigating complete product development.

Responsibilities

• Craft comprehensive casino gaming journeys.
• Set the gold standard for Web3 gaming interfaces.
• Transform complex blockchain mechanics into user experiences.
• Collaborate with technical experts to create innovative designs.
• Design for full spectrum of Web3 gaming states.
• Create cohesive design systems across game types.
• Partner with research teams to improve user engagement.
• Design compelling reward systems and gamification layers.
• Experiment with next-generation interaction patterns.
• Balance gaming excitement with responsible play features.

Job description

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Tomorrow is on the lookout for an experienced Principle Product Designer who's extremely experienced in Figma to join a global web3 entertainment startup reimagining how experiences are created and shared online. They develop and scale rich, original IP into compelling franchises, building everything from immersive products and games to multimedia experiences. Their technology innovations span gaming, automations, and DeFi infrastructure as they redefine what's possible in digital experiences.

Your Role

As the Principal Product Designer, you'll be the creative force behind complex casino products that push the boundaries of what Web3 gaming can be. You'll tackle the thrilling challenges of blockchain integration, navigate regulatory complexities, and champion responsible gaming – all while crafting experiences that make Web3 accessible, trustworthy, and absolutely electrifying.

Working alongside our elite design team, you'll span multiple disciplines to create experiences that don't just meet player expectations – they shatter them. You'll transform ambitious product strategies into tangible, engaging realities that capture our brand's essence and emotional power.

What You'll Create

• Design Revolutionary Gaming Experiences Craft comprehensive casino gaming journeys across our entire Web3 suite – from beloved classics reimagined to groundbreaking blockchain-native formats that feel intuitive from first touch.
• Pioneer Web3 Gaming Standards Set the gold standard for Web3 gaming interfaces, breaking free from tired casino design patterns to showcase blockchain's unique superpowers while keeping gameplay familiar and addictive.
• Master Blockchain Translation Transform complex smart contracts and blockchain mechanics into crystal-clear, confidence-building user experiences that make provably fair gaming feel magical, not mysterious.
• Lead Cross-Functional Innovation Collaborate with blockchain wizards, game mathematicians, and compliance experts to create designs that satisfy technical demands, regulatory requirements, and responsible gaming principles without sacrificing excitement.
• Engineer Web3-Native Flows Design for the full spectrum of Web3 gaming states – wallet connections, lightning-fast transactions, gas optimization, and seamless on-chain/off-chain hybrid experiences that just work.
• Build Scalable Design Ecosystems Create cohesive design systems that adapt across game types while maintaining consistent, intuitive patterns for Web3 interactions like staking, reward claiming, and on-chain history browsing.
• Drive Data-Powered Insights Partner with research teams to decode Web3 casino player behavior, uncovering golden opportunities to eliminate friction in onboarding and amplify engagement through smart gamification and social features.
• Innovate Reward Systems Design compelling reward systems and gamification layers that create lasting player relationships beyond individual sessions – think achievement systems, competitive leaderboards, and community challenges that build genuine loyalty.
• Push Creative Boundaries Experiment fearlessly with next-generation interaction patterns, mesmerizing real-time animations, and immersive experiences that leave traditional online casinos in the dust.
• Champion Responsible Innovation Balance the adrenaline rush of gaming with thoughtful responsible play features, ensuring our most engaging elements promote healthy, sustainable entertainment that players can enjoy long-term.

Requirements

• Proven Gaming & Web3 Design Mastery: Track record of creating engaging digital experiences in gaming and Web3 that generate genuine user addiction (the good kind!)
• Multi-Disciplinary Design Excellence: Senior-level expertise across UX, UI, and Motion design with a portfolio that showcases your range – ideally T-shaped with UI/Motion as your core strength
• Web3 Fluency: Working knowledge of Web3 fundamentals (wallets, transactions, smart contracts) with the rare ability to design intuitive abstractions for mainstream audiences
• Gaming Passion: Genuine love for gaming and entertainment, with an innate understanding of what creates thrilling experiences while maintaining player trust and safety
• Prototyping Prowess: Strong skills in bringing complex interaction patterns and real-time gaming experiences to life
• End-to-End Experience: Proven track record navigating the complete product development journey, from initial vision and discovery through to pixel-perfect execution

To apply for this Principle Product Designer position, please send you CV and portfolio to [emailprotected]

*Due to the high volume of responses, if you have not received a response in 48 hours please take it that you have unfortunately been unsuccessful. Our client won't be able to sponsor, so please bear this in mind ahead of applying.

We are passionate about promoting diversity, inclusion, and equality, and are committed to working with clients who share our outlook. We offer equal opportunities to all candidates regardless of background, identity, sexuality, and disability. We strive to create inclusive cultures where diversity is seen as real value for the company. Our mission is for everyone to feel empowered to be their true authentic selves at work.