Principal Outbound Product Manager

ServiceNow; Staines-upon-Thames; On-site; GBP 85,000 - 120,000; Full time

Job summary

A leading software company is seeking a strategic and technically adept Outbound Product Manager to drive the Security Operations product portfolio across EMEA. This role involves acting as the regional product authority, collaborating with teams and customers to ensure the product's success, and executing tailored go-to-market strategies. Candidates should possess significant cybersecurity experience, strong product management skills, and the ability to lead customer engagements and provide competitive insights.

Qualifications

• 10+ years experience in the cybersecurity industry.
• 6+ years in product management or similar roles.
• 5+ years experience with Security Operations products.
• Deep understanding of exposure management lifecycles.

Responsibilities

• Drive growth of SecOps product portfolio in EMEA.
• Lead customer and partner engagements.
• Localize and execute SecOps strategies.
• Provide insights on competitive and regulatory dynamics.

Skills

Cybersecurity expertise

Product management

Customer engagement

Strategic messaging

AI utilization

Job description

Overview

We are seeking a strategic, technically adept Outbound Product Manager (OPM) lead to drive the growth and success of our Security Operations (SecOps) product portfolio across the Europe, Middle-East, and Africa (EMEA) region. As our EMEA OPM lead, you will serve as the regional product authority - connecting our innovation in Unified Security Exposure Management, Security Incident Response, Threat Intelligence, Data Loss Prevention and AI-driven security operations with the customers, partners, and go-to-market teams who bring those capabilities to life. Your work ensures that our SecOps solutions are understood, adopted, and successful in EMEA. You will collaborate deeply with account teams, customers, inbound PM, product marketing, product excellence, and partners to activate go-to-market motions, influence product investment with regional insights, and ensure customer outcomes that translate into measurable business impact.

Responsibilities

• Act as the authoritative SecOps product expert for EMEA, able to articulate capabilities, differentiators, and roadmaps across VR, USEM, SIR, AI-powered automation, Attack Surface Management, Configuration Compliance, and more
• Provide field leadership and guidance on how our SecOps portfolio solves real security-operations challenges
• Represent EMEA needs, customer patterns, competitive pressures, and regulatory considerations back to inbound PM and BU leadership
• EMEA Go-to-Market Strategy & Execution: Localize and execute SecOps launch, enablement, and adoption strategies tuned to regional buyer personas (CISO, SOC Director, Risk Officer), maturity levels, and industries
• Drive field readiness: create content, demo narratives, competitor positioning, pricing guidance, objection-handling, and partner-enablement materials
• Ensure regional sellers and technical teams can confidently engage customers and prospects
• Customer, Partner & Analyst Engagement: Lead EMEA customer meetings, roadmap sessions, security briefings, and technical workshops
• Support strategic deals by clarifying product value, guiding solution design, and addressing customer blockers
• Build strong relationships with Security leaders, architects, and end user communities
• Inspire, enable and support partner sales and delivery teams, and ecosystem influencers
• Contribute to customer advisory boards and regional user groups
• Foster customer success and collect stories that demonstrate measurable value
• Market, Competitive & Regulatory Intelligence: Track and synthesize EMEA-specific dynamics: threat landscape trends, regulatory drivers (e.g., NIS2, DORA, UK Cyber Essentials), cloud-security adoption, DevSecOps transformation patterns, and SOC modernization trends
• Provide competitive insights across VR, ASM, SIEM/SOAR, Cloud Security, CTEM, and AI-driven SecOps markets
• Feed insights back to inbound PM and leadership to shape roadmap prioritization, partnerships, and investment strategy
• Cross-Functional Leadership: Serve as the bridge between inbound PM, engineering, product success, sales engineering, marketing, and customer success for all EMEA SecOps motions
• Partner with inbound PM on early-design feedback, customer validations, roadmap clarity, and product quality signals specific to EMEA deployments
• Collaborate with ecosystem teams on demos, reference architectures, bootcamps, and technical enablement
• What Success Looks Like:
  • Clear and compelling EMEA-specific product positioning that accelerates pipeline, conversion, and competitive win rates
  • Increasing adoption of SecOps products—measured through usage telemetry, customer outcomes, upsell, and expansion
  • Reduced friction in deployments through improved guidance, content, and alignment with partner/service teams
  • Trusted-advisor status with key regional accounts, partners, and field leadership
  • Directly influencing SecOps roadmaps and GTM strategy through EMEA insights

Qualifications

• 10+ years experience in the cybersecurity industry
• 6+ years in product management, solution consulting and/or customer success roles
• 5+ years experience with our Security Operations products
• Extensive history of success with direct executive engagements (especially CISOs)
• Deep understanding of exposure management lifecycles as well as SOC, Threat, & Identity workflows
• Ability to provide world class demonstrations and presentations of our Security Operations products
• Comfortable operating in a fast-paced, dynamic environment with a "win as a team" mindset
• Excellent communication and storytelling abilities, with a focus on strategic messaging and customer impact
• Thorough familiarity with use cases to leverage and defend against AI in the SecOps space
• Expertise in use of AI to accelerate your own productivity
• Deep understanding of the ServiceNow platform
• The ability to frequently travel internationally to visit customers, partners and ServiceNow teams