PR Samples Assistant

Burberry; Greater London; Hybrid; GBP 22,000 - 28,000; Full time

Job summary

Burberry is seeking an entry-level PR Samples Assistant to support the global communications team in managing press samples from intake to distribution across menswear and womenswear. The role emphasizes meticulous organization, proactive communication, and cross-department collaboration to maintain a seamless sample flow and robust media relationships.

This is an excellent entry point into luxury fashion PR, offering exposure to sample operations, fashion GPS, and PR event support while

Qualifications

• Entry-level role in public relations for luxury fashion.
• Experience in luxury fashion PR is advantageous.
• Proficiency in Excel and PR tools like Launchmetrics is preferred.

Responsibilities

• Manage global press samples including sending outs and returns across menswear and womenswear.
• Receipting new samples and organizing looks and the samples cupboard.
• Create, track and monitor samples on Launchmetrics or similar systems.
• Perform quality control on returning samples.
• Handle shipping invoices and customs documents.
• Track couriers and shipments to avoid delays.
• Oversee delivery of PR samples and gifting orders globally.
• Archive runway and mainline collections; support PR events and shows.
• Report sample activity weekly.
• Provide ad-hoc support to the wider PR team.

Skills

Organisational skills

Communication skills

Attention to detail

Proactive attitude

Tools

Microsoft Excel

Launchmetrics

Job description

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Department: MARKETING

City: London

Location: GB

INTRODUCTION

At Burberry, we believe creativity opens spaces. Our purpose is to unlock the power of imagination to push boundaries and open new possibilities for our people, our customers and our communities. This is the core belief that has guided Burberry since it was founded in 1856 and is central to how we operate as a company today.

We aim to provide an environment for creative minds from different backgrounds to thrive, bringing a wide range of skills and experiences to everything we do. As a purposeful, values-driven brand, we are committed to being a force for good in the world as well, creating the next generation of sustainable luxury for customers, driving industry change and championing our communities.

JOB PURPOSE

The PR Samples Assistant plays a fundamental role in supporting the global communications team by managing the lifecycle of press samples with precision and efficiency. This entry-level position offers an excellent opportunity for individuals eager to deepen their expertise in public relations within the luxury fashion context, contributing to seamless sample operations that directly impact Burberry’s media presence and brand reputation worldwide.

As a key operational pillar, the role demands meticulous organisational skills, proactive communication, and the capacity to build effective partnerships across multiple departments. The successful candidate will be instrumental in ensuring timely and accurate sample distribution, enhancing the relationship between Burberry and the global press network while gaining valuable insight into the strategic workings of fashion PR.

RESPONSIBILITIES

• Management of global press samples including but not limited to:
• Managing all send outs and returns globally across menswear and womenswear
• Managing the receipting of new samples and responsible for the organisation of looks and the samples cupboard
• Creating, tracking and monitoring samples on fashion GPS
• Detailedquality control of any returning samples
• Managing shipping invoices and customs documentation
• Tracking couriers and shipments to ensure no delays
• Overseeing the delivery of all PR samples and giftingorders globally
• Management of the archiving system for all Burberry runway and main line collections
• Supporting wider PR team during key moments such as shows, press days and other events
• Reporting on sample activity on a weekly basis
• Ad-hoc support to the wider PR team and contributing to running the global press office efficiently

PERSONAL PROFILE

• Exceptional organisational abilities and an eagle eye for detail, ensuring accuracy and reliability in all tasks related to sample handling.
• Strong interpersonal and communication skills, capable of fostering positive, collaborative relationships internally and with external partners.
• A proactive, can-do attitude with the flexibility to adapt and excel in a fast-moving, ever-evolving luxury fashion environment.
• A genuine interest in luxury fashion, accompanied by cultural awareness that supports nuanced understanding of market trends and media landscapes.
• Experience working within luxury fashion PR is highly advantageous, demonstrating familiarity with industry standards and expectations.
• Proficiency in Microsoft Excel for data management and reporting; knowledge of Launchmetrics or similar PR tracking tools is preferred, enabling effective monitoring and analysis of sample distribution and media activity.

FOOTER

Burberry is an Equal Opportunities Employer and as such, treats all applications equally and recruits purely on the basis of skills and experience.

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