PR Manager

dentsu; Manchester; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A leading marketing company is seeking a PR Manager to join their Digital PR team in Manchester. The ideal candidate will focus on innovative and integrated digital PR strategies while collaborating with various marketing functions. Responsibilities include generating creative ideas, managing client relationships, and leveraging digital tools for successful campaigns. This permanent role offers flexible working arrangements and a competitive salary.

Benefits

Competitive salary

Tailored benefits package

Flexible working arrangements

Qualifications

• Fluent written and spoken English, additional languages are a bonus.
• Prior experience in PR or Digital PR, either in-house or agency.
• Proven track record in earning media coverage and high-quality placements.

Responsibilities

• Generate creative ideas aligned with clients' SEO strategies.
• Shape informed PR strategies using competitor insights.
• Take ownership of campaign results and project outputs.
• Act as a client-facing consultant in meetings and presentations.
• Leverage tools to drive campaign success and report outcomes.

Skills

Crisis Management

Public Relations

Media Relations

Copywriting

Social Media Management

Strategic Planning

Event Planning

Conflict Management

Education

Relevant degree in media, journalism, PR, or marketing

Tools

Ahrefs

MuckRack

BuzzStream

ResponseSource

Google Workspace

Job description

Job Description

Dentsu is an integrated growth and transformation partner to the worlds leading organizations. Founded in 1901 in Tokyo Japan and now present in over 145 countries and regions it has a proven track record of nurturing and developing innovations combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media CXM and Creative while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands people and society.

We're hiring a PR Manager to work from our office in Manchester.

Role Purpose

We're looking for an enthusiastic creative and performance-driven PR manager to join our Digital PR team within the SEO department.

Youll be collaborating with us in our mission to be industry trailblazers in our approach to digital PR through innovation and integration with other digital marketing functions; reactive PR content marketing organic social influencer marketing OOH to name just a few.

Youll be passionate and knowledgeable about online content and promotion including Digital PR link-earning and traditional PR tactics. You will have a proven track record of earning coverage and links from high-tier media and subsequently contributed to clients SEO success.

Key Responsibilities

• Generating creative newsworthy ideas through our ideation and validation processes aligned with each clients SEO strategy. Youll also consider opportunities to extend ideas across social influencer marketing OOH and more.
• Using insights from our authority audits and competitor research to shape informed PR strategies that secure high-quality media placements.
• Taking full ownership of your campaigns and project outputs building on your existing project management skills across your assigned accounts.
• Acting as a client-facing consultant confidently participating in meetings and calls to present PR concepts project plans and strategic updates.
• Leveraging tools such as Ahrefs MuckRack BuzzStream and ResponseSource to drive campaign success. Familiarity with the Google Workspace (Docs Sheets Slides) is also beneficial.
• Being proficient in Microsoft Office especially Excel and PowerPoint as both play a key role in planning and reporting.
• Staying actively engaged in the wider PR and SEO landscape sharing relevant insights trends and learnings with the team to foster collective growth.
• Applying a test-and-learn mindset to campaign activity helping us continually innovate how we earn media coverage.
• Contributing to the new business process offering campaign ideas and industry insight to support pitches and proposals.
• Supporting the creation of post-campaign reports clearly demonstrating outcomes media value and SEO impact.
• Producing high-quality written content including press releases onsite editorial media pitches and client comms with attention to tone grammar and purpose.
• Supporting on our PR Metrics dashboard our proprietary PR measurement dashboard with project and client management responsibilities.

Skills / Qualifications

• A relevant degree in media journalism PR marketingpreferred
• Fluent written and spoken English additional languages a bonus.
• Prior experience in PR or Digital PR either in-house or within an agency. Experience in traditional PR is a plus.
• Experience with tools such as Ahrefs MuckRack BuzzStream and ResponseSource to drive campaign success. Familiarity with the Google Workspace (Docs Sheets Slides) is also beneficial.
• Possesses outstanding client-facing skills and communicates with clarity confidence and empathy.
• Is naturally curious and always plugged into current affairs social and consumer trends and pop culture.
• Has a proven track record of delivering impactful results for high-profile brands across top-tier media.
• Brings initiative and creative problem-solving while staying eager to learn and ask the right questions.
• Thrives both independently and collaboratively- whether working in small agile teams or larger cross-functional groups. A positive team presence and clear communicator is essential.
• Demonstrates excellent attention to detail with a meticulous approach to their work.
• Manages time effectively juggling multiple priorities with strong organisational skills.
• Thinks analytically using data to drive decisions. Experience with data extraction or analysis tools is a bonus.
• Brings an entrepreneurial mindset always looking for ways to innovate improve and grow.

What we offer

This is a permanent role

Reports into : Digital PR Director

Seniority level : Team / Account lead. Entry level manager

The is based from the Manchester office and operates under flexible working arrangements.

As well as a competitive salary youll enjoy a benefits package that you can tailor to your needs.

Inclusion and Diversity

At Dentsu we embrace diversity and inclusion valuing the unique perspectives and contributions of every individual. We believe that diversity fuels creativity and innovation benefiting our employees partners and communities.

We welcome applications from all individuals regardless of race ethnicity nationality religion gender gender identity sexual orientation age disability marital status or any other protected characteristic. Beyond recruitment we strive to create an environment where everyone feels respected supported and empowered to bring their authentic selves to work.

We recognize the importance of work-life balance and are open to discussing flexible working arrangements for all roles. If you need reasonable adjustments due to a disability or medical condition during our recruitment process please contact us at quoting the reference number of the role that you are applying for. Your needs will be handled with respect and confidentiality to ensure an inclusive and accessible experience.

#LI-Hybrid

Location

Manchester - Bonded Warehouse

Brand

Dentsu Media

Time Type

Full time

Contract Type

Permanent

Required Experience

Manager

Key Skills

• Crisis Management
• Marketing
• Public Relations
• Media Relations
• Press Releases
• Conflict Management
• Social Listening
• Event Planning
• Strategic Planning
• Social Media Management
• Copywriting
• Writing Skills

Employment Type

Full-Time

Experience

years

Vacancy

1