PR Executive

Oakley Recruitment Limited; Tamworth; On-site; GBP 40,000 - 62,000; Full time

Benefits offered by this job

35.7h/week

24 days holiday

Pension scheme

Assistance program

Health care plan

Onsite parking

Core values

Job summary

Oakley Recruitment Limited is partnering with an expanding organisation in Tamworth to recruit a Senior Media Relations Executive on a full-time permanent basis.

The role leads the development of the group’s communications strategy, producing content for trade media and managing the PR function. It suits a proactive, organised professional with a strong media network and a strategic mindset.

Qualifications

• Significant experience in a media relations role.
• Proven copywriting ability focused on products/features in trade media.
• Experience developing relationships with trade media/magazine editors.
• Able to contribute strategically beyond execution.
• Understanding of trade media landscape.
• Capable of leading cross‑channel communications plans.

Responsibilities

• Lead development and implementation of proactive and reactive media relations plans aligned with marketing objectives.
• Produce and oversee high-quality content for trade media—articles, features, releases, case studies, web stories.
• Act as editorial lead, ensuring accuracy and alignment with brand voice.
• Identify compelling stories from across the business and shape into publishable media assets.
• Build and maintain relationships with key journalists and editors.
• Lead pitches to secure high-value coverage across trade and digital media.
• Maintain media lists and ensure targeted outreach and segmentation.
• Manage the press office, ensuring timely responses to inquiries.
• Monitor media coverage and competitor activity, providing insights and recommendations.
• Lead monthly planning meetings to align PR with business priorities.
• Support proofreading and copy for literature, websites and collateral when needed.
• Stay informed on industry trends, regulatory changes, and media developments.

Skills

Media relations

Copywriting

Trade media relationships

Strategic planning

Crisis management

Industry knowledge

Job description

Oakley Recruitment is working in partnership with an expanding organisation based in Tamworth. This is an excellent opportunity to join the team as a Senior Media Relations Executive on a full-time permanent basis

Culture and Environment

Step into an energetic and inclusive environment where ideas flow, creativity thrives, and teamwork drives success. Our client's Media Department is a hub of innovation, dedicated to fostering your growth and ensuring you have the training and resources to shine in your role. If you're passionate about making an impact in a fast-paced, creative industry, this is your opportunity to join a team that's redefining the market.

Personality

Are you a well-organised, reliable, and driven individual with a passion for communications and media? Our client is looking for a Senior Media Relations Executive to lead the development of their group's communications strategy and enhancing their presence across industry media platforms. This is a fantastic opportunity for a motivated individual to make a significant impact within a forward-thinking and innovative organisation.

Reward

• Monday to Friday, 35.7hrs per week
• 24 days holiday
• Auto Enrolment Pension Scheme
• Employee assistance program
• Health Care cash plan
• Free onsite parking
• Incredible core company values

Job Role:

• Leading the development and implementation of proactive and reactive media relations plans aligning with the group-wide strategic marketing objectives
• Producing and overseeing high-quality content for trade media in the electrotechnical industry, including thought-leadership articles, technical features, product releases, business updates, case studies, web stories, and award submissions
• Acting as editorial lead, ensuring accuracy, clarity, and alignment with brand tone of voice
• Identifying compelling stories from across the business and shape them into publishable media assets
• Building and maintaining strong relationships with key journalists, editors, and industry publications
• Leading the pitching process to secure impactful high-value coverage across trade and digital media
• Maintaining and developing media lists, ensuring targeted outreach and effective segmentation
• Managing the press office function, ensuring timely, accurate responses to media inquiries
• Monitoring media coverage and competitor activity, providing regular insights and recommendations
• Leading monthly planning meetings to align PR activity with business priorities
• Supporting with proofreading and supplying copy for company literature, website content, and other collateral when necessary
• Staying informed about industry trends, regulatory changes, and media developments to inform PR strategy

Skills and experience:

• Significant experience of working in a media relations role
• Demonstrate a proficiency in copywriting with proven ability to produce quality content with a focus on products and feature material within trade media
• Experience developing and maintaining relationships with Trade Media/Magazine Editors
• Confidently demonstrates a strategic input, not just execution.
• Understanding of the trade media landscape
• Able to lead and take ownership of projects or campaigns from a media relations perspective
• Proven experience to confidently develop, coordinate and execute a cross-channel communications plan
• Experience with crisis management and recovery experience as well as knowledge or managing reputational risk issues
• Experience working within the construction/electrical industry