PR & Events Manager

360 TALENT LONDON; City Of London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A high-end retail recruitment firm is seeking a PR & Events Manager to enhance brand visibility and client engagement for a luxury womenswear brand. The ideal candidate will have over 10 years of experience in luxury PR, strong media connections, and a proven ability to manage events and celebrity relationships. This role demands exceptional organizational skills and the capacity to oversee multiple projects and budgets. A passion for luxury fashion and flexibility for travel are essential.

Qualifications

• Minimum of 10 years' experience in luxury PR or marketing.
• Extensive media connections with high-profile publications.
• Demonstrable experience with celebrity dressing and influencer collaborations.

Responsibilities

• Develop integrated PR and event strategies aligned with brand vision.
• Work closely with the founder to execute compelling campaigns.
• Manage media outreach and press relations effectively.

Skills

Luxury PR

Marketing

Event Management

Celebrity Relations

Budget Management

Organizational Skills

Job description

About

We are partnered with a Global Luxury Womenswear brand renowned for their refined Tailoring & Ready-to-Wear, dedicated to bespoke craftsmanship and timeless elegance. We are looking for a PR & Events Manager to join them during a pivotal time to lead brand visibility, client engagement, and strategic initiatives. In this role, you will work closely with the Founder and should have the ability to manage a dynamic event, press, and celebrity relations landscape.

Responsibilities

• Develop and execute integrated PR, marketing, and event strategies aligned with brand vision.
• Work closely with the founder, supporting and translating their vision into compelling campaigns and activations.
• Liaise with external PR agencies & press representatives to maximize coverage /opportunities.
• Cultivate and leverage a Rolodex of high-profile clients, celebrities, and media contacts in the UK, US, and globally.
• Plan, coordinate, and oversee in-store events, trunk shows & high-profile public appearances.
• Handle press relations, including dressing celebrities and liaising with profile publications such as CN, NYT, Telegraph, Times, and other elite outlets.
• Manage media outreach, including mailers, press releases, and press previews.
• Oversee budgets for PR campaigns, events, and activations, with the ability to predict and aggregate costs effectively.
• Ensure successful execution of brand activations, including celebrity dressing and influencer collaborations.
• Provide detailed reports & analysis on PR and marketing effectiveness to founder and COO.
• Travel for events - local, international, or both is essential.

Qualities

• Minimum of 10 years' experience in luxury PR, marketing, or brand management, preferably in fashion or tailoring.
• Extensive media connections and experience working with high-profile publications and outlets (CN, NYT, Telegraph, Times, HNWI profile publications).
• Demonstrable experience with celebrity dressing, talent sourcing, and influencer collaborations.
• Proven ability to execute a brand vision across multiple channels, from press and events to digital marketing.
• Strong organizational skills, able to manage multiple projects and budgets simultaneously.
• Knowledge of UK and US media landscapes with extensive contacts highly desirable.
• Ability to predict costs, manage budgets, and negotiate with agencies or vendors.
• Exceptional planning skills for future events, activations, and campaigns.
• Flexibility and confidence to lots of travel as required.
• In-depth understanding of luxury fashion, celebrity culture, and high-net-worth client preferences, strong network of industry contacts, media, and influencers.>
• A strategic thinker with a creative mindset and an eye for detail.

360 Talent are a high-end retail recruitment firm providing strategic solutions to connect high calibre candidates with Fashion, Beauty and Lifestyle brands across global markets.

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