PPC Specialist: Data-Driven Campaign Optimiser

Iconic Resourcing; Manchester; On-site; GBP 30,000 - 40,000; Full time

Job summary

A leading media agency in Manchester is looking for a PPC Specialist to plan and optimize paid search campaigns on platforms like Google Ads and Microsoft Ads. You will analyze data to drive performance, build strong client relationships, and ensure high-quality campaign execution. The ideal candidate has at least one year of digital marketing experience, strong analytical skills, and a proactive attitude towards learning and improvement. This role offers a dynamic work environment with opportunities for professional growth.

Qualifications

• Minimum of one year’s experience in digital marketing, ideally within Paid Search.
• Strong attention to detail with a high degree of accuracy.
• Analytical and comfortable interpreting large datasets to inform decisions.
• Clear, concise, and effective communicator, both written and verbal.
• Proactive, inquisitive, and enthusiastic, with a keen interest in search and the media industry.

Responsibilities

• Plan and manage day‑to‑day paid search campaigns across Google Ads and Microsoft Ads.
• Analyse campaign, website, and CRM data to generate insights and recommendations.
• Build and maintain strong relationships with clients and media owners.
• Ensure accuracy in campaign setup, billing, and documentation.
• Support continuous improvement by implementing best practices.

Skills

Digital marketing

Data analysis

Communication

Attention to detail

Job description

A leading media agency in Manchester is looking for a PPC Specialist to plan and optimize paid search campaigns on platforms like Google Ads and Microsoft Ads. You will analyze data to drive performance, build strong client relationships, and ensure high-quality campaign execution. The ideal candidate has at least one year of digital marketing experience, strong analytical skills, and a proactive attitude towards learning and improvement. This role offers a dynamic work environment with opportunities for professional growth.