PPC Manager

Central Employment Agency (North East) Limited; Ipswich; On-site; GBP 45,000 - 60,000; Full time

Job summary

A leading eCommerce brand is seeking a talented PPC Manager to take full ownership of their paid search accounts in the UK and beyond. This full-time onsite role involves managing complex PPC campaigns and collaborating closely with marketing and creative teams. Key responsibilities include optimizing campaign performance, conducting analysis to set strategic goals, and refining creative content to enhance marketing effectiveness. This opportunity is integral to supporting growth as the brand expands into new European markets.

Qualifications

• Proven experience managing PPC accounts with a focus on ROI.
• Strong analytical skills for performance monitoring and reporting.
• Experience in collaborating with creative teams.

Responsibilities

• Take full ownership of PPC accounts to ensure performance and profitability.
• Manage and optimise PPC campaigns across the UK.
• Conduct continuous analysis to inform strategy and performance targets.
• Lead the development of ad copy and creative strategies.
• Plan and manage PPC campaigns for expanding into European markets.

Skills

PPC campaign management

Analytical skills

Collaboration with marketing teams

Job description

Central Employment are working with a leading UK and soon to be global eCommerce brand, a specialist manufacturer and distributor in their sector. They have a new and key in-house role, hiring a talented PPC Manager.

• Full time onsite role

You’ll be managing large, complex paid accounts. You’ll work closely with their dedicated in-house Marketing and Creative teams to ensure the creative, copy, and landing pages support high-performing campaigns. You’ll take full ownership of their paid Google & Microsoft advertising strategy and performance, ensuring every click drives profitable growth and aligns with our wider commercial goals.

Key responsibilities of the PPC Manager:

• Take full ownership of the companies Paid Search accounts, ensuring consistent performance and profitability.
• Manage and optimise PPC campaigns across the UK.
• Conduct continuous analysis informing strategy, ROAS targets, product positioning, and promotional activity.
• Lead the creation, testing, and refinement of ad copy, extensions, and creative briefs, collaborating with in-house content and design teams.
• Plan and manage UK PPC campaigns as we expand our eCommerce footprint into new European countries.
• Continuously monitor performance, delivering actionable insights and reports on ROAS, CPA, and profitability ac...