PPC Executive

Trainline; City Of London; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A leading rail travel platform in the UK seeks a PPC Executive to manage and optimise paid search campaigns. The ideal candidate will have 1-2 years of experience in PPC, excellent attention to detail, and strong analytical skills. Responsibilities include monitoring campaign performance and reporting insights. The role offers the flexibility of a hybrid working model, competitive perks, and a focus on career growth.

Benefits

Private healthcare

Generous work from abroad policy

2-for-1 share purchase plans

Extra festive time off

Family-friendly benefits

Qualifications

• 1-2 years’ experience with paid search/PPC campaigns.
• Fluent in English with strong communication skills.
• Experience running and optimising Google Ads and Bing Ads accounts.
• Proficient in data analysis and reporting.

Responsibilities

• Monitor and analyse PPC campaigns, delivering insight to stakeholders.
• Develop, launch, and scale campaigns to optimise performance.
• Put forward innovative test ideas to drive performance improvements.

Skills

Attention to detail

Data analysis

Communication skills

PPC campaign management

Tools

Google Ads

Bing Ads

Excel

Tableau

Job description

About us

We are champions of rail, inspired to build a greener, more sustainable future of travel. Trainline enables millions of travellers to find and book the best value tickets across carriers, fares, and journey options through our highly rated mobile app, website, and B2B partner channels.

Great journeys start with Trainline 🚄

Now Europe’s number 1 downloaded rail app, with over 125 million monthly visits and £5.9 billion in annual ticket sales, we collaborate with 270+ rail and coach companies in over 40 countries. We want to create a world where travel is as simple, seamless, eco-friendly and affordable as it should be.

Today, we’re a FTSE 250 company driven by our incredible team of over 1,000 Trainliners from 50+ nationalities, based across London, Paris, Barcelona, Milan, Edinburgh and Madrid. With our focus on growth in the UK and Europe, now is the perfect time to join us on this high-speed journey.

We’re looking for a passionate PPC Executive to join the team and help grow our UK/Intl and core EU markets. You will work primarily on PPC/Paid Search/SEM/SEA but will have the opportunity to work closely with other paid channels (App, Display, Paid Social and Affiliates). You will be responsible for setting up, managing, and optimising campaigns, and executing our testing agenda.

Data is centric to everything that we do, therefore we need someone who has an analytical approach and loves getting into the detail on the performance of their campaigns.

What you’ll do as a PPC Executive at Trainline…🚅

• Monitor and analyse PPC campaigns, delivering rich insight to stakeholders and drive optimisation decisions
• You’ll be responsible for reporting on a daily, weekly, and monthly basis
• Develop, launch, and scale campaigns to optimise performance
• Put forward innovative test ideas to drive performance improvements, including new partners, technologies, or solutions
• You’ll have the ability to deliver on key responsibilities with a high degree of autonomy

We’d love to hear from you if you have…👋

• 1-2 years’ experience with paid search/PPC campaigns
• Excellent attention to detail and the ability to manage multiple tasks simultaneously
• Fluent in English with strong communication skills
• Experience running and optimising Google Ads and Bing Ads accounts
• Proficient in data analysis and reporting
• Broad understanding of digital marketing tactics, specifically the Google auction
• Experience working within Spreadsheets, Tableau, Dashboards
• Experience setting up and reporting on ad copy and landing page experiments
• Strong experience in manipulating large data sets in Excel
• Data driven attitude with a growth mindset and ability to problem solve

Bonus points if you have…

• A good understanding of other digital marketing channels
• Experience running large scale complex PPC/SEM accounts
• Experience with automated campaign management tools, SQL and writing Google Ads scripts is a plus

More information:

Enjoy fantastic perks like private healthcare & dental insurance, a generous work from abroad policy, 2-for-1 share purchase plans, an EV Scheme to further reduce carbon emissions, extra festive time off, and excellent family-friendly benefits.

We prioritise career growth with clear career paths, transparent pay bands, personal learning budgets, and regular learning days. Jump on board and supercharge your career from day one!

We’re operate a hybrid model to work and ask that Trainliners work from the office a minimum of 40% of their time over a 12-week period. We also have a 28-day Work from Abroad policy.

Our values represent the things that matter most to us and what we live and breathe everyday, in everything we do:

• 💭 Think Big – We’re building the future of rail
• ✔️ Own It – We focus on every customer, partner and journey
• 🤝 Travel Together – We’re one team
• ♻️ Do Good – We make a positive impact

We know that having a diverse team makes us better and helps us succeed. And we mean all forms of diversity – gender, ethnicity, sexuality, disability, nationality and diversity of thought. That’s why we’re committed to creating inclusive places to work, where everyone belongs and differences are valued and celebrated.

Interested in finding out more about what it’s like to work at Trainline? Why not check us out on LinkedIn, Instagram and Glassdoor!