PPC Executive

Future PLC; Cardiff; Hybrid; GBP 26,000 - 27,000; Full time

Benefits offered by this job

Uncapped leave

Enhanced parental leave

Profit share bonus

Share Incentive Plan

Job summary

Future PLC in Cardiff is seeking a PPC Executive to join the Marketing Team on a hybrid basis. The role focuses on building, running and optimising paid search campaigns across Google Ads and Microsoft Ads with a data-driven approach.

You’ll work under the Senior PPC Manager, handling campaign builds, keyword and ad copy management, bid adjustments, and performance reporting. The role offers growth toward a Senior PPC Executive position and a clear path within our Ecomm Rewards division.

Qualifications

• 1–2 years’ experience managing paid search campaigns.
• Proficient with Google Ads and Microsoft Ads.
• Understanding of automated bidding strategies.
• Strong Excel/Google Sheets skills.
• Clear communication and proactive learning attitude.

Responsibilities

• Build, run and optimise PPC campaigns.
• Manage keywords and ad copy.
• Adjust bids and analyze performance.
• Report on ROI and campaign targets.

Skills

Paid search management

Google Ads

Microsoft Ads

PPC metrics analysis

Excel/Google Sheets

Tools

Google Ads Editor

SA360

Meta Ads

Job description

Who we are

We create trusted, expert content that helps millions of people discover more about the things they love, need and care about. From technology, gaming and entertainment to fashion, lifestyle, sport, finance and beyond, our specialist brands connect people with their passions every day.

Across websites, magazines, newsletters, social channels and events, we bring expert content to audiences around the world. We combine our deep specialist knowledge with innovative technology and data to create engaging experiences, build valuable communities and help people make better-informed decisions.

Behind it all are our people - passionate experts, creators, innovators and problem-solvers who are shaping the future of media.

The Team You’ll Join

Ecomm Rewards is a division of Future PLC, a global multi-platform media company known for market-leading brands across technology, gaming & entertainment, music, creative & photography, field sports, knowledge, and home interest sectors. Ecomm Rewards finds and publishes the best money-saving deals, voucher codes, and discounts for audiences in the UK and US. Creating value for our audience is central to our mission.

What you'll do

The PPC Executive will support the Marketing Team by building, running, and optimising PPC campaigns day-to-day. Working closely with the Senior PPC Executive and reporting to the Senior PPC Manager, you'll handle campaign builds, keyword and ad copy management, bid adjustments, and performance reporting. Your work will help make sure campaigns hit their targets and deliver measurable ROI.

This role suits someone with some hands-on paid search experience, ideally in Google Ads and Microsoft Ads, who wants to sharpen their skills in a fast-paced, data-driven environment. You'll get structured support, exposure to large-scale UK and US accounts, and a clear path towards a Senior PPC Executive role.

What you’ll bring

• 1–2 years' hands-on experience managing paid search campaigns, whether in-house or at an agency.
• Working knowledge of Google Ads and Microsoft Ads; experience with Google Ads Editor and/or SA360 is a plus.
• A solid understanding of core PPC metrics and how they tie to ROI and profitability.
• Basic understanding of automated bidding strategies.
• An interest in AI tools, with the ability to explore how they can support campaign optimisation, data analysis, and marketing efficiency.
• Strong Excel/Google Sheets skills (pivot tables, VLOOKUP/XLOOKUP, basic formulas).
• An analytical mindset with strong attention to detail.
• Clear written and verbal communication skills, and the confidence to share findings with the team.
• A proactive, curious approach and a willingness to learn.
• Google Ads certification is desirable. Experience in affiliate, e-commerce, or deals/voucher environments is a bonus.
• Exposure to paid social advertising platforms, such as Meta Ads, would be an advantage.

Minimum Requirements

• 1–2 years’ experience managing paid search campaigns, in-house or agency-side.
• Working knowledge of Google Ads, Microsoft Ads and core PPC metrics.
• Understanding of automated bidding strategies and campaign performance optimisation.
• Strong Excel/Google Sheets skills and an analytical, detail-oriented approach.
• Clear communication skills, with a proactive attitude and willingness to learn.
• Interest in AI tools and their application to campaign optimisation and marketing efficiency.

What we offer

• Uncapped leave
• Enhanced parental leave
• Discounted rates with Dental care and Private Medical care
• When we hit our targets, enjoy a share of our profits with a bonus
• Refer a friend scheme - with payment following the successful hire.
• Well-being support with access to our Colleague Assistant Programmes
• Opportunity to purchase shares in Future, with our Share Incentive Plan
• Salary sacrifice Pension scheme up to 5% match
• Free drinks and snacks in our offices

The expected range for this role is £25,500 - £26,000

This is a hybrid role, working three days per week from our Cardiff office

Internal job family level XXX

Inclusion and Diversity at Future

At Future, we’re working to attract, retain and foster diverse talent, educating our colleagues in the importance of diversity, and review our internal processes so that they remain as free from bias as possible. We recognise that, in order to reach diverse communities through our content, we must first ensure ours is a culture in which diversity can thrive.

Find out more about Our Future, Our Responsibility on our website.

If you need any reasonable adjustments, please let us know, and we'll be happy to support you.