Performance Marketing Manager | Tech

Dada Consultants; City Of London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading consultancy in the technology sector is seeking a data-driven Performance Marketing Manager to optimize digital advertising campaigns across various platforms. You will manage ad budgets, analyze performance, and drive user acquisition growth. Ideal candidates should have a relevant bachelor's degree and 2–5 years of experience in performance marketing. Familiarity with Google Ads and Meta Ads Manager is essential. This role offers a competitive salary and the chance to grow within the company.

Qualifications

• 2–5 years of experience in digital advertising or performance marketing, preferably in consumer tech.
• Strong knowledge of major ad platforms.

Responsibilities

• Plan, execute, and optimize digital advertising campaigns on platforms like Google Ads and Meta.
• Manage and monitor daily ad spend, ROI, and KPIs.
• Conduct A/B testing and audience segmentation.

Skills

Analytical mindset

Proficiency in Google Ads

Experience in digital advertising

Familiarity with Meta Ads Manager

Data visualization skills

Education

Bachelor’s degree in marketing, Business, Communications, or related field

Tools

Excel

Google Sheets

Job description

We are partnering with our client in the technology sector to hire a highly analytical and data-driven Performance Marketing Manager. The suitable incumbent will be responsible for planning, executing, and optimizing digital advertising campaigns across multiple channels. This role will manage paid media budgets, analyze campaign performance, and drive measurable growth in user acquisition and ROI.

Job Responsibilities

• Plan, execute, and optimize digital advertising campaigns on platforms such as Google Ads, Meta (Facebook/Instagram) and TikTok.
• Manage and monitor daily ad spend, ROI, and KPIs to ensure campaign efficiency.
• Conduct A/B testing, audience segmentation, and creative performance analysis.
• Collaborate with creative and product teams to develop compelling ad creatives and messaging.
• Provide weekly and monthly performance reports, insights, and optimization recommendations.
• Stay updated on industry trends, platform updates, and competitors’ advertising strategies.

Job Requirements

• Bachelor’s degree in marketing, Business, Communications, or related field.
• 2–5 years of experience in digital advertising or performance marketing, preferably in consumer tech.
• Strong knowledge of Google Ads, Meta Ads Manager, and other major ad platforms.
• Analytical mindset with proficiency in Excel / Google Sheets / data visualization tools.