Performance Marketing Creative Strategist

3Search; Remote; GBP 50,000 - 70,000; Full time

Job summary

A leading consumer wellness brand is seeking a Creative Performance Strategist to fuse brand storytelling with data-driven performance. The role involves leading creative direction for short-form content across paid channels, collaborating with various teams to drive innovative ad strategies. Ideal candidates will have experience in D2C Ecommerce and a passion for health and wellbeing. Flexible remote setup offered with opportunities for ownership and impact in a high-growth environment.

Benefits

Flexible remote-first working setup

Autonomy and ownership

Opportunity to shape brand identity

Qualifications

• Experience in D2C/Ecommerce, ideally with health/wellbeing brands.
• Skills in crafting scroll-stopping ads and emotional hooks.
• Understanding of performance metrics, particularly for Meta/TikTok.

Responsibilities

• Fuse brand storytelling with data-driven performance.
• Lead creative direction for paid channels and social output.
• Collaborate with various teams on a cohesive paid ad strategy.

Skills

Creative ideation

Data-led thinking

Collaboration across teams

Performance-driven environment

Digital creativity

Job description

CREATIVE PERFORMANCE STRATEGIST – LEADING HIGH-GROWTH CONSUMER WELLNESS BRAND (REMOTE)

A rare opportunity to join a fast-scaling consumer brand at the forefront of innovation and science-led wellness. As they expand into new markets, they’re building out their creative capability with a newly defined Creative Performance Strategist role.

They need someone who can fuse brand storytelling with data-driven performance and lead the direction of short-form, high-impact content across paid channels. This is a pivotal hire within a rapidly growing global team. You’ll help define how creative and performance work together to drive best-in-class paid social output.

What They Need

• Someone who blends creative ideation with data-led thinking and thrives in a performance-driven environment
• Someone confident turning performance insights into creative direction - from writing hooks & scripts, to storyboarding concepts, taking ideas through multiple iterations to deliver ad creative that drives new customer acquisition
• A creative strategist with experience in a D2C / Ecommerce (this is non-negotiable) - any exposure to health / wellbeing brands or a personal interest in the space is highly desirable
• Someone comfortable collaborating across marketing, content, design and performance teams to align on a cohesive paid ad strategy
• A digital creative who’s excited by delivering work at pace, ideating fast and working closely with marketing, brand, and social teams to grow brand awareness and engagement
• Someone who brings initiative and energy, and thrives in a growth-focused, remote-friendly environment (requirement to be accessible to London for ad-hoc shoots / events etc)

What You’re Great At

• Coming up with great visual concepts that translate across paid social - creative concepting, scripting, storyboarding and campaign ideation
• Crafting scroll-stopping ads, with emotional hooks and smart CTAs
• Understanding performance metrics (particularly Meta / TikTok) and applying data to creative output
• Translating insights into clear creative recommendations - advising across teams and stakeholders and driving paid ad creative best practice
• Working fluidly with growth marketing, designers, copywriters and content teams
• Navigating fast-growth, digital-first environments with confidence and clarity

What you’ll get

• Flexible remote-first working setup
• Autonomy and ownership within a growing creative team
• A chance to shape the video identity of a high-growth brand