Performance Content Strategist: SEO, UX & Growth

Adelphi Group; Greater London; On-site; GBP 35,000 - 55,000; Full time

Job summary

OMD is seeking a Content Strategist to lead performance-driven content for a UK finance client within the Organic Performance team. You will shape on-site content strategy, oversee content creation, and drive SEO/GEO outcomes across client accounts.

You will collaborate with Senior Content Strategist and Content Business Director, ensuring best practices, quality standards, and knowledge sharing across the team. The role requires strong copywriting, project management, and stakeholder skills.

Qualifications

• Experience in end-to-end content strategy creation and execution.
• Knowledge of SEO/GEO and on-site content performance.
• Strong copywriting and editorial skills.
• Ability to manage multiple workstreams and clients.
• Proactive in seeking innovative content ideas.

Responsibilities

• Lead content tasks on client accounts and translate objectives into content tasks.
• Provide data-led SEO/GEO insights through audits and analyses.
• Build strong client and stakeholder relationships across accounts.
• Ensure high-quality end-to-end content strategy, creation and delivery.
• Create content briefs and support SEO-led content across clients.
• Collaborate with writers and clients to maintain quality standards.

Skills

Copywriting

Editorial skills

Project management

SEO

Content strategy

Stakeholder management

Influencer marketing

Tools

SEO tools

Job description

OMD is seeking a Content Strategist to lead performance-driven content for a UK finance client within the Organic Performance team. You will shape on-site content strategy, oversee content creation, and drive SEO/GEO outcomes across client accounts.

You will collaborate with Senior Content Strategist and Content Business Director, ensuring best practices, quality standards, and knowledge sharing across the team. The role requires strong copywriting, project management, and stakeholder skills.