Paid Social Executive

Michael Page (UK); City Of London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A well-established digital entertainment brand in the United Kingdom is seeking an individual to join their expanding marketing team. The role involves managing paid social campaigns across various platforms and collaborating with design and marketing teams. The ideal candidate will have experience in performance tracking and enjoy cross-team collaboration. This position offers a hybrid working model with opportunities for growth within a supportive team culture.

Benefits

Hybrid working: 3 days in the London office, 2 days remote

Opportunities for growth

Supportive team culture

Qualifications

• Experience in paid social campaign setup, optimisation and performance tracking.
• Confident working with key metrics such as CTR, CPC and ROAS.
• Enjoys cross-team collaboration.

Responsibilities

• Support day-to-day campaign management across Meta, TikTok and other platforms.
• Monitor performance metrics including CTR, CPC, CPM, ROAS and conversion rates.
• Run A/B tests across ads, creatives, landing pages and audience targeting.

Skills

Paid social campaign setup

Performance tracking

Cross-team collaboration

Data-driven creative strategy

Job description

• Join a growing team driving paid social across international markets
• Blend creative thinking with performance marketing in a fast-paced environment

A well-established digital entertainment brand operating across Europe and the Americas. Known for its playful tone and strong market presence, the business is expanding its in-house marketing team to support continued growth.

Job Description

• Support day-to-day campaign management across Meta, TikTok and other platforms
• Conduct audience research and assist with creative briefing
• Monitor performance metrics including CTR, CPC, CPM, ROAS and conversion rates
• Compile reports and share insights with internal stakeholders
• Collaborate with design and marketing teams on asset delivery and campaign planning
• Run A/B tests across ads, creatives, landing pages and audience targeting
• Stay informed on platform updates, best practices and emerging trends

The Successful Applicant

• Brings experience in paid social campaign setup, optimisation and performance tracking
• Confident working with key metrics such as CTR, CPC and ROAS
• Enjoys cross-team collaboration and contributes to data-driven creative strategy
• Shows initiative and keeps up to date with changes in the paid social landscape

What's on Offer

• Hybrid working: 3 days in the London office, 2 days remote
• Opportunity to grow with a brand expanding across global markets
• Supportive team culture and exposure to both creative and performance marketing functions