Paid Media Manager - Senior

Tribal Recruitment - The UK's Leading Digital & R2R Recruiters; England; On-site; GBP 28,000 - 47,000; Full time

Benefits offered by this job

Hybrid working

London office or Central London base

Clear progression opportunities

Job summary

Tribal Recruitment is seeking a Senior Paid Media Manager to join our dynamic team, overseeing a portfolio of retail clients. This hands-on role involves owning strategy, activation, optimisation and performance across channels, with strong emphasis on growth and efficiency.

You’ll manage sizeable media budgets, collaborate with clients and internal teams, and report on performance with data-driven insights. Hybrid working is offered, with 2 days in Central London.

Qualifications

• Proven track record delivering performance for retail/ecommerce clients.
• Experience managing large media budgets and achieving targets.
• Strong analytical and data-driven decision making.

Responsibilities

• Own the strategy and day-to-day management of paid media campaigns across retail clients.
• Plan, launch, optimise and report on campaigns across Google Ads, Meta and other platforms.
• Develop data-led media strategies aligned to client objectives and KPIs.
• Manage sizeable media budgets to maximise performance.
• Lead forecasting, budgeting and performance planning.
• Produce clear, commercially focused reporting and communicate insights to clients.
• Build strong relationships with clients as a trusted paid media advisor.
• Collaborate with creative, account, SEO and analytics teams.
• Keep up to date with platform developments and industry trends.
• Mentor junior paid media team members.

Skills

Paid search

Paid social

Budget management

Analytics

Client communication

Job description

Location: Central London — 2 days per week in the office

Salary: Up to £47,000

Clients: Retail

The Opportunity

We’re looking for an ambitious and commercially minded Senior Paid Media Manager to join our growing team, working across an exciting portfolio of retail clients.

This is a hands-on role for someone who knows paid media inside out and is confident taking ownership of strategy, activation, optimisation and performance. You’ll work closely with clients and internal teams to deliver campaigns that drive meaningful commercial results.

You’ll have the opportunity to work across a varied mix of paid media channels, with a strong focus on delivering growth, efficiency and innovation for retail brands.

Key Responsibilities

• Own the strategy and day-to-day management of paid media campaigns across retail clients.
• Plan, launch, optimise and report on campaigns across channels including Google Ads, Meta and other relevant paid social/search platforms.
• Develop data-led media strategies aligned to client objectives, budgets and commercial KPIs.
• Manage sizeable media budgets, ensuring investment is effectively allocated to maximise performance.
• Continuously analyse campaign performance, identifying opportunities for optimisation and growth.evaluation lost? Need to add line after.
• Lead forecasting, budgeting and performance planning.
• Produce clear, commercially focused reporting and communicate insights and recommendations to clients.
• Build strong relationships with clients, acting as a trusted paid media advisor.
• Work collaboratively with creative, account, SEO, analytics and wider agency teams.
• Keep up to date with platform developments, industry trends and emerging opportunities within paid media.
• Support and mentor more junior members of the paid media team.

About You

You’ll be an experienced Paid Media Manager / Senior Paid Media Manager with a strong track record of delivering performance for retail or ecommerce clients.

We’re looking for someone who is:

• Highly confident across paid search and paid social.
• Experienced managing significant media budgets and performance targets.
• Commercially focused, with a strong understanding of ecommerce and retail KPIs.
• Comfortable presenting performance, insights and strategy to clients.
• Analytical and confident working with data to make informed decisions.
• Proactive, organised and able to manage multiple clients and priorities.
• Naturally curious and passionate about digital marketing and paid media.
• A strong communicator who enjoys working collaboratively.
• Comfortable taking ownership and operating at a senior level.

What’s On Offer

• Salary up to £47,000, depending on experience.
• Hybrid working — 2 days per week in Central London.
• Opportunity to work with an exciting portfolio of retail brands.
• Genuine opportunities for progression and development.
• The chance to take ownership of high-profile paid media accounts and make a measurable commercial impact.