On-Trade Sales Leader – Drinks (North East)

COREcruitment; Newcastle on Clun; On-site; GBP 55,000 - 65,000; Full time

Job summary

A leading recruitment agency is looking for an experienced Sales Manager to drive performance for a major drinks wholesaler in Newcastle. The role involves leading a high-performing sales team, managing national accounts, and shaping the commercial strategy. Ideal candidates will have strong leadership skills, a background in drinks or FMCG, and excellent relationship-building abilities. The position offers a salary of up to £65,000 plus a package.

Qualifications

• Proven experience in a sales management role within drinks, FMCG, or wholesale.
• Strong leadership skills with a track record of developing and motivating teams.
• Commercially astute with strong negotiation and strategic planning skills.
• Comfortable working in a fast-paced environment.

Responsibilities

• Lead and manage a team of sales representatives/account managers.
• Set clear objectives, KPIs and performance expectations.
• Identify growth opportunities and create action plans for distribution.
• Manage key on-trade accounts including pub groups and restaurants.
• Collaborate with marketing and category teams to develop activation plans.

Skills

Sales management experience

Leadership skills

Relationship building

Negotiation skills

Strategic planning

Understanding of the hospitality sector

Results-driven

Job description

A leading recruitment agency is looking for an experienced Sales Manager to drive performance for a major drinks wholesaler in Newcastle. The role involves leading a high-performing sales team, managing national accounts, and shaping the commercial strategy. Ideal candidates will have strong leadership skills, a background in drinks or FMCG, and excellent relationship-building abilities. The position offers a salary of up to £65,000 plus a package.