Omnichannel Marketing Lead — Regional Strategy & Growth

ResMed; United Kingdom; Hybrid; GBP 75,000 - 95,000; Full time

Job summary

A leading healthcare technology company in the United Kingdom is looking for an Omnichannel Strategy & Optimization Lead. This senior role requires expertise in digital marketing, a solid agency background, and a focus on developing regional strategies. The successful candidate will lead campaigns and mentor teams while utilizing various digital platforms. The company offers extensive benefits, including generous vacation entitlement and professional development opportunities.

Benefits

30 days of vacation plus holidays

Stock purchase program

Volunteer leave days

Employee wellness programs

Flexible remote work options

Company pension plan

Mental health support

Training opportunities via LinkedIn Learning

Qualifications

• 6+ years of experience in omnichannel or digital marketing, including campaign strategy.
• Significant agency experience preferred.
• Deep knowledge of digital activation strategy.
• Experience with agile testing frameworks.

Responsibilities

• Develop and maintain a regional omnichannel strategy framework.
• Champion a test-and-learn culture across markets.
• Identify performance trends for campaign orchestration.
• Partner with Omnichannel Capability Leads to align strategies.

Skills

Omnichannel marketing

Performance marketing

Digital strategy

Team leadership

Stakeholder management

Strong analytical mindset

Excellent communication skills

Fluency in German

Fluency in English

Tools

Google Ads

Meta Business Suite

A/B Tasty

HubSpot

Looker

DataDog

WordPress

GA360

DV360

Job description

A leading healthcare technology company in the United Kingdom is looking for an Omnichannel Strategy & Optimization Lead. This senior role requires expertise in digital marketing, a solid agency background, and a focus on developing regional strategies. The successful candidate will lead campaigns and mentor teams while utilizing various digital platforms. The company offers extensive benefits, including generous vacation entitlement and professional development opportunities.