Mobile Marketing Executive

Aspire; Camden Town; Hybrid; GBP 35,000 - 45,000; Full time

Job summary

A leading iGaming brand in Camden Town is seeking a Mobile Marketing Executive. In this role, you will plan, optimise, and report on mobile campaigns while collaborating with marketing teams across key markets. The ideal candidate has at least 2 years of campaign management experience and a solid understanding of mobile tracking tools. This position offers a hybrid work model, competitive salary, and various benefits including private healthcare and annual bonus.

Benefits

Hybrid model: 3 days in office, 2 days from home

24 days annual leave

Private healthcare

Life insurance

Pension scheme

Monthly team lunches

Qualifications

• 2+ years of experience in marketing and campaign management.
• Experience with mobile marketing preferred.
• Solid understanding of mobile tracking and analytics tools.

Responsibilities

• Plan, optimise, and report on mobile campaigns across various channels.
• Monitor performance KPIs and identify new marketing channels.
• Collaborate with Analytics teams to enhance tracking and reporting.

Skills

Campaign management

Mobile marketing

Data-driven performance

Communication skills

Analytical skills

Tools

AppsFlyer

Adjust

Google Ads

Meta Ads

Job description

Join an award-winning and leading iGaming brand and join their growing team to help them drive next-level growth.

I am seeking a Mobile Marketing Executive with a proven track record in performance-based campaign management experience. You'll collaborate with talented marketing teams across the UK and other key markets to deliver high-performing, measurable results.

Key Responsibilities

• Plan, optimise, and report on mobile campaigns across channels such as App-to-app Display, Mobile DSPs, Apple Search Ads, Google, and Meta App Campaigns.
• Partner with Digital Marketing Managers to deliver and execute winning strategies across monthly, quarterly, and annual cycles.
• Monitor performance KPIs including growth, conversion rates, CPA, and LTV.
• Identify and test new marketing channels to scale performance.
• Contribute to the in-housing of additional markets and help streamline workflows.
• Collaborate with Analytics teams to enhance tracking, reporting, and campaign insights.
• Support the development and delivery of creative strategies for all mobile and in-app campaigns.

Ideal Candidate

• 2+ years of hands‑on marketing and campaign management experience, with mobile marketing experience a bonus.
• Proven ability to build, execute, and optimise data‑driven performance campaigns.
• Experience with key ad platforms: DSPs, Apple Search Ads, Google Ads, Meta Ads, etc.
• Solid understanding of mobile tracking and analytics tools: AppsFlyer, Adjust, Singular, Firebase, GA4, etc.
• Familiarity with fraud prevention tools (TrafficGuard / P360) is beneficial.
• Excellent communication and stakeholder‑management skills.
• Highly organised with strong analytical and creative problem‑solving abilities.
• Experience in iGaming or digital performance agencies is advantageous, but not essential.

Benefits

• Hybrid model: 3 days in the office, 2 from home.
• 24 days annual leave (increasing with service).
• Competitive salary + annual bonus.
• Private healthcare, life insurance, and pension scheme.
• Monthly team lunches, social events, and company gatherings.

If this sounds like you send your CV now.

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