Mid-Weight Designer

Whitbread; Brand Green; On-site; GBP 30,000 - 45,000; Full time

Job summary

A hospitality company is seeking a Midweight Digital Designer to enhance customer journeys through UI and performance-led design. Responsibilities include creating digital assets across various channels and collaborating with teams to ensure brand consistency. Ideal candidates should possess skills in customer journey design, UI design, and tools such as After Effects and Sketch. This role offers bonuses, discounts on accommodations, and private healthcare.

Benefits

Bonus of up to 15%

Up to 60% off Premier Inn stays

Private Healthcare

Up to 10% Contributory Pension

Qualifications

• Skilled at designing web and app customer journeys with conversion and ecommerce goals.
• Experience of working in a design team delivering digital communications for large consumer brand(s).
• Establish UI skills designing web and app experience.

Responsibilities

• Create digital, print, and broadcast assets across channels.
• Support research and engage in design discussions.
• Apply brand guidelines to deliver effective experiences.

Skills

Digital marketing design

Customer journey design

UI design

Illustration

Animation

Motion graphics

Tools

After Effects

Sketch

CRM platforms

CMS platforms

Job description

Overview

We’re seeking a Midweight Digital Designer with a passion for UI and performance-led design to join our in-house creative team. You’ll deliver multi-channel digital solutions that align with our brand and support briefs across Brand Marketing, Ecommerce, CRM, and External Communications.

Working across diverse platforms, you’ll optimise customer journeys and produce high-quality, on-brand creative. Collaborating with senior designers, copywriters, marketers, UX, and product teams, you’ll ensure a consistent customer experience. You’ll also contribute to CRM campaigns and enhance our Ecommerce offering through data-informed, user-centred design.

We’re looking for someone who thrives at the intersection of creativity and data, eager to grow in a fast-paced, supportive environment. You’ll gain hands-on experience, present work with clear rationale, and stay current with design trends and AI’s evolving role.

Benefits

• Bonus of up to 15%
• Up to 60% off Premier inn stays
• Private Healthcare
• Up to 10% Contributory Pension

What you\'ll do

• Design Delivery: Create digital, print, and broadcast assets across channels — including ads, emails, social, video, and web journeys — ensuring high-quality, tech/print-ready output.
• Research & Collaboration: Support research, contribute to journey mapping, and engage in design discussions to inform user-centred, well-rationalized solutions.
• Brand Consistency: Apply brand guidelines consistently to deliver distinctive, commercially effective experiences that reflect Premier Inn’s identity.
• Process & Standards: Follow defined workflows, keep stakeholders informed, and continuously improve design quality through feedback and collaboration.

What you\'ll need

• Design and deliver digital marketing and print assets across channels.
• Skilled at designing web and app customer journeys with conversion and ecommerce goals
• Established skills in illustration, animation and motion graphics
• Established UI skills designing web and app experience
• Communicate clearly, present confidently, and use key tools like After Effects, Sketch, CRM, and CMS platforms.
• Experience of working in a design team delivering digital communications for large consumer brand(s)

Inclusion

We believe that everyone is unique and there should be no barriers to entry and no limits to ambition. We are committed to being an inclusive organisation that values diversity and welcomes your application whatever your background or situation.

Under-represented groups such as women, ethnic minorities, people with disabilities & members of the LGBTQIA+ community (those who identify as lesbian, gay, bi, trans and non-binary or those who use a different LGBTQIA+ term), are strongly encouraged to build a career with us. Speak to us about workplace adjustments, part-time and flexible working. Where possible we will support this.