Microsoft Marketing Manager

CDW Limited; Manchester; On-site; GBP 50,000 - 75,000; Full time

Job summary

A leading information technology solutions provider in the UK is looking for a Marketing Manager to own the marketing strategy for their Microsoft portfolio, including Windows 11 and Azure solutions. The successful candidate will be responsible for developing integrated go-to-market plans, managing vendor relationships, and leading impactful campaigns that drive growth. Strong understanding of the Microsoft ecosystem and proven experience in vendor marketing programs are essential. The role demands a strategic thinker adept at managing substantial budgets and collaborating across teams.

Qualifications

• Proven experience in managing marketing budgets and ROI reporting.
• Highly collaborative and able to influence stakeholders.
• Desirable experience with silicon partners and B2B technology marketing.

Responsibilities

• Own the end-to-end marketing strategy for Microsoft.
• Build integrated go-to-market plans aligned with business priorities.
• Co-create joint campaigns that drive measurable growth.
• Manage substantial marketing budgets and ensure ROI tracking.
• Measure and communicate pipeline contribution and revenue impact.

Skills

Understanding of the Microsoft ecosystem

Experience managing vendor relationships

Success in co-marketing programs

Commercial acumen

Strong collaboration skills

Data-driven approach

Confident communication

Job description

The Microsoft Marketing Manager owns the full marketing strategy for CDW's Microsoft portfolio including Windows 11, Surface, CSP, and selected silicon partners such as Intel. This role accelerates joint growth for CDW and Microsoft by delivering high-impact, bi-annual campaigns and building a strong, insight-driven go-to-market plan for Modern Workspace and AI solutions. Working at the intersection of vendor partnerships, commercial planning, and execution, you will turn market trends and Microsoft priorities into compelling, measurable campaigns that drive demand, pipeline, and revenue for CDW. Success means creating differentiated marketing, deepening partner relationships, delivering strong performance outcomes, and ensuring all activity aligns with CDW's strategic goals. What You Will Do

Responsibilities

• Own the end-to-end marketing strategy for Microsoft and selected silicon partners.
• Build integrated go-to-market plans aligned to CDW's Modern Workspace and AI priorities.
• Translate Microsoft launches, incentives, and strategic plays into impactful CDW marketing initiatives.
• Act as the primary marketing contact for Microsoft, managing senior relationships across both organisations.
• Co-create and deliver joint, bi-annual campaigns that drive measurable growth.
• Manage alignment and value creation with silicon partners such as Intel.
• Lead multi-channel campaign development across digital, events, content and partner-led activities.
• Use market insights and customer trends to ensure campaigns are relevant and differentiated.
• Collaborate with sales, product, partner teams and agencies to ensure seamless execution.
• Own substantial marketing budgets (MDF and co-investment).
• Ensure commercial discipline, ROI tracking and performance reporting.
• Measure and communicate pipeline contribution and revenue impact.
• Support the development of CDW's Modern Workspace and AI value proposition.
• Identify growth opportunities using ecosystem expertise and market insight.
• Align marketing initiatives with sales priorities and provide clear campaign narratives.

Qualifications

• Strong understanding of the Microsoft ecosystem (Modern Workspace, Windows, Surface, CSP, AI solutions).
• Proven experience managing Microsoft or major vendor relationships within the IT channel.
• Demonstrated success delivering co-marketing programmes with global technology vendors.
• Strong commercial acumen and experience managing significant marketing budgets and ROI reporting.
• Strategic thinker with hands‑on execution capability.
• (Desirable) Experience with silicon partners (Intel, AMD, Qualcomm), B2B technology marketing, or digital workplace/AI initiatives.
• Highly collaborative and able to influence across internal and external stakeholders.
• Data‑driven, insight‑led, and focused on outcomes.
• Confident communicator comfortable engaging senior leadership.
• Organised, resilient, and able to manage multiple priorities in a fast‑paced environment.

At CDW, we make it happen, together. Trust, connection, and commitment are at the heart of how we work together to deliver for our customers. It's why we're coworkers, not just employees. Coworkers who genuinely believe in supporting our customers and one another. We collectively forge our path forward with a level of commitment that speaks to who we are and where we're headed. We’re proud to share our story and Make Amazing Happen at CDW., CDW is a leading multi-brand provider of information technology solutions to business, government, education and healthcare customers in the United States, the United Kingdom and Canada. A Fortune 500 company and member of the S&P 500 Index, CDW helps its customers to navigate an increasingly complex IT market and maximize return on their technology investments. Together, we unite. Together, we win. Together, we thrive.