Media Lead: Paid Media Strategy & Optimization

Realtime.; Greater London; Sur place; GBP 75 000 - 120 000; Plein temps

Résumé du poste

Realtime is seeking a Media Lead to own channel strategy, optimizations, and measurement for large national and global brands. You will manage advertising operations across paid social, paid search/shopping, programmatic, and app-based channels, working with channel leads to execute campaigns and align recommendations to client objectives.

The role requires strong client relationships, advanced analytics, and a proven ability to manage multiple accounts while delivering against deadlines.

Qualifications

• Minimum four years managing at least two paid media disciplines (e.g., paid social, paid search/shopping, programmatic, app-based).
• Knowledge of attribution and measurement models including MMM, DDA or MTA.
• Proven track record of success in paid media campaigns.
• Strong client relationship skills with ability to manage expectations and deliver results.
• Ability to design tests and guide learning agendas to optimize campaigns.
• Excellent written and verbal communication; experienced in client-facing presentations.

Responsabilités

• Lead advertising operations across social, search, and/or programmatic channels, coordinating with channel leads.
• Develop and present channel strategies, tests, and learnings to clients.
• Implement advanced measurement and attribution tactics to link spend to outcomes.
• Foster relationships with stakeholders at large brands and inform performance initiatives.
• Travel to client sites and meetings with channel partners as required.
• Continuously bring innovative ideas to campaigns and the agency.

Connaissances

Paid media leadership

Client management

Analytics

Cross-channel optimization

Presentation skills

Platform certifications

Description du poste

Realtime is seeking a Media Lead to own channel strategy, optimizations, and measurement for large national and global brands. You will manage advertising operations across paid social, paid search/shopping, programmatic, and app-based channels, working with channel leads to execute campaigns and align recommendations to client objectives.

The role requires strong client relationships, advanced analytics, and a proven ability to manage multiple accounts while delivering against deadlines.