Marketing Officer - FLK13500

Falkirk Council; United Kingdom; Hybrid; GBP 30,000 - 40,000; Full time

Job summary

A local government authority in the UK is seeking a proactive Marketing Officer to lead and deliver strategic marketing campaigns for a variety of services. The ideal candidate will have significant marketing experience, particularly in digital marketing, and a degree in the field. This role offers a supportive hybrid working environment and ongoing professional development opportunities, all aimed at making a positive impact in the community.

Benefits

Supportive hybrid working environment

Ongoing professional development

Qualifications

• Experience in delivering multi-channel marketing campaigns.
• Ability to manage competing priorities and deadlines.
• Strong understanding of digital trends and data analysis.

Responsibilities

• Plan and deliver strategic marketing campaigns.
• Drive engagement and promote income-generating activities.
• Support corporate Falkirk Council services marketing activity.

Skills

Planning and delivering marketing strategies

Content creation

Digital marketing experience

Strong communication

Collaboration

Creativity

Organisation skills

Time management

Attention to detail

Education

Degree in Marketing

Job description

We want your future to become part of ours.

Falkirk Council is a council of the future – a community of over 7,000 employees striving to create better lives for all our residents.

Could you be our next Marketing Officer?

We’re seeking a talented, proactive individual to join our Marketing & Communications team. In this role, you’ll plan and deliver strategic marketing campaigns that support Council services and priorities, including our digital growth. You will help drive engagement, increase participation, and promote income-generating activities across a wide variety of audiences and services including tourism, events and arts.

What we are looking for…

We are looking for a confident, organised, and creative marketing professional who can hit the ground running.

The role will be central to driving growth and income generation for our Leisure & Culture services, while also supporting marketing activity across a wide range of corporate Falkirk Council services. Our team promotes an extensive portfolio of services, so no day is ever the same!

Our ideal candidate will:

• Have proven experience in planning and delivering marketing strategies, content creation, sales as well as proven digital marketing experience.
• Be a strong communicator and collaborator, able to work effectively with colleagues and peers.
• Bring creativity and fresh ideas to help promote participation in sport and leisure, to drive growth and hit targets.
• Possess excellent organisation and time management skills, being able to balance priorities and deliver results in a fast-paced environment

If you are passionate about marketing sport, health, and wellbeing, and are also eager to broaden your experience across a diverse range of council services, then get in touch.

Key skills and attributes:

• A degree in marketing and significant experience in a similar role
• Experience in delivering multi-channel marketing campaigns
• Strong understanding of digital trends and data analysis
• Ability to manage competing priorities and deadlines
• Great attention to detail and design sensibility
• A collaborative, customer-focused approach

Why work with us?

At Falkirk Council, we strive to create positive change in our community by empowering our people to make a difference. We are a team-oriented, purpose-driven organisation focused on creating lasting impact. Be part of something bigger – come work with us.

We are looking for people who share our values and want to make a real difference in our communities. Our values – Responsive, Innovative, Trusted, and Ambitious (RITA) – shape everything we do.

What we can offer you

• The chance to lead and shape creative campaigns across a wide range of services for Falkirk Council.
• A supportive, flexible hybrid working environment.
• Ongoing professional development opportunities and the opportunity to gain experience within a broad range of services.
• The ability to make a real difference through strategic marketing and creative thinking.

Contact Us

For more information regarding this role, contact Clare Henderson at [e-mail]