Marketing Manager - Lead Gen

Michael Page (UK); Gateshead; Hybrid; GBP 35,000 - 41,000; Full time

Job summary

A medium-sized marketing organization in Gateshead is seeking a Marketing Manager - Lead Gen to drive lead generation strategies and collaborate on engaging marketing materials. The ideal candidate will have proven experience in managing campaigns and strong digital marketing skills. This permanent position offers a competitive salary and flexible working arrangements within a dynamic team.

Benefits

Competitive salary

Flexible working arrangement

Job security and growth potential

Qualifications

• Proven expertise in managing lead generation campaigns.
• Strong knowledge of digital marketing tools and platforms.
• Experience within the media and agency industry is advantageous.

Responsibilities

• Develop and implement lead generation strategies to meet marketing objectives.
• Analyse campaign performance data and optimise for better outcomes.
• Collaborate with cross-functional teams to create engaging marketing materials.
• Utilise digital marketing tools to enhance campaign effectiveness.
• Identify and nurture prospects through the sales funnel.

Skills

Lead generation campaign management

Digital marketing tools knowledge

Analytical skills

Collaboration and communication

Strategic thinking

Job description

About Our Client

This opportunity is with a medium-sized organisation specialising in the media and agency sector. The company is recognised for its innovative approach to marketing and its commitment to delivering value-driven solutions to clients.

Job Description

• Develop and implement lead generation strategies to meet marketing objectives.
• Analyse campaign performance data and optimise for better outcomes.
• Collaborate with cross-functional teams to create engaging marketing materials.
• Utilise digital marketing tools to enhance campaign effectiveness.
• Identify and nurture prospects through the sales funnel.
• Monitor industry trends within the media and agency sector to adjust strategies accordingly.
• Oversee the budget for lead generation campaigns and ensure efficient allocation of resources.
• Provide regular updates and reports on marketing performance to senior stakeholders.

The Successful Applicant

A successful Marketing Manager - Lead Gen should have:

• Proven expertise in managing lead generation campaigns.
• Strong knowledge of digital marketing tools and platforms.
• Experience within the media and agency industry is advantageous.
• Excellent analytical skills to interpret campaign data and insights.
• Strong collaboration and communication abilities.
• Strategic thinking with a focus on results-driven outcomes.

What's on Offer

• Competitive salary estimated between £35500 and £41000 per annum.
• Flexible working arrangement, including 3 days in the Gateshead office.
• Opportunity to work within an innovative and forward-thinking team.
• Permanent position offering job security and growth potential.
• Engaging role within the media and agency sector.

If this Marketing Manager - Lead Gen role matches your career aspirations, we encourage you to apply today.