Marketing Manager - Global Campaigns

Clyde & Co; City of Westminster; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading law firm in City of Westminster is seeking a Marketing Professional to manage campaign delivery and stakeholder engagement. The successful candidate will thrive in a fast-paced environment, delivering high-quality content across various channels. They will coordinate online and in-person events while ensuring measurable ROI. This role requires excellent organizational skills and at least 5 years of marketing experience. A professional marketing qualification is preferred.

Benefits

Professional development opportunities

Diverse and inclusive workplace

Flexible working arrangements

Qualifications

• 5+ years experience in marketing campaigns across multiple channels.
• Strong copywriting skills with the ability to adapt tone.
• Experience in coordinating online and in-person events.

Responsibilities

• Deliver integrated global marketing campaigns end-to-end.
• Write and adapt content for various marketing channels.
• Coordinate execution of marketing activities around events.

Skills

Content creation

Stakeholder engagement

Campaign management

Data analysis

Education

Professional marketing qualification (CIM)

Tools

MS Office

CRM systems

Job description

This role sits within the firm's Global Marketing team and reports directly to the Senior Marketing Manager for Global Campaigns. The successful candidate will be a hands‑on and delivery‑focused marketing professional who can produce content for campaigns, liaise with agencies and freelancers, and manage the execution of multi‑channel marketing activities, including events. The role is about delivery, execution and follow‑through. While this role is not responsible for the strategy of campaigns there will be an expectation to be actively involved in planning meetings and your input will be valuable. Success will come from ensuring campaigns are delivered on time, to a high standard, and with measurable ROI.

Responsibilities

Content Creation & Channel Management

• Write, adapt and publish content for a range of channels (website, email, social, events collateral, etc.).
• Tailor content to specific audiences, sectors, and campaign objectives.
• Repurpose and optimise content using AI tools where appropriate to drive efficiency and consistency.
• Adapt centrally created content for sector‑ or market‑specific audiences, ensuring relevance and compliance with legal/regulatory requirements.

Campaign Delivery

• Deliver integrated global marketing campaigns end‑to‑end, ensuring activity is executed on time, on budget, and aligned to business priorities. Our current campaigns are Risk Quarterly and Corporate Risk Radar.
• Create and manage campaign delivery plans and timelines.
• Coordinate operational delivery across teams, tracking dependencies and quality standards.
• Track, measure and report on campaign performance and ROI, using insights to optimise delivery.
• Consolidate reporting inputs and maintain campaign calendars and trackers.
• Annually review the performance of the campaigns as well as how we can improve for the following year.

Events Delivery

• Coordinate the execution of marketing activity around events (in‑person and virtual), including promotional content, delegate communications, logistics, and post‑event follow‑up.

Stakeholder Engagement

• Work closely with BD and sector teams (Business Development, Client Development and relevant Partners) to deliver agreed campaigns, ensuring stakeholder needs are met.
• Secure buy‑in by keeping stakeholders informed of progress and outcomes.
• Support internal communication of campaign activities to drive visibility and engagement.

Agency, Freelancer & Supplier Management

• Liaise with third‑party agencies (design agency, research agency, PR agency etc.) and freelancers to brief, manage and review work, ensuring outputs meet quality and deadlines.
• Monitor external delivery against agreed objectives, budgets, and timelines.
• Coordinate suppliers and partners to ensure campaigns and events run smoothly.

Performance & ROI

• Analyse campaign performance data to identify opportunities for optimisation.
• Track and report market‑specific effectiveness and ROI.
• Consolidate campaign data into final reports and share practical insights and feedback with teams.

Account‑Based Marketing (ABM) Support

• Support the ABM pilot by adapting content and messaging for priority clients.
• Ensure alignment with client priorities and measurable objectives.
• Analyse results to refine approach and inform potential expansion.

Process & Innovation

• Apply AI and other digital tools to streamline processes, reduce manual effort, and improve campaign outcomes.
• Maintain and update best‑practice processes, toolkits, and workflows to ensure continuous improvement.
• Collate market‑level feedback to contribute recommendations for improving activation and delivery.

Note: The above responsibilities are not exhaustive. This is a delivery‑focused role, and additional tasks may be required to support the smooth running of campaigns and events.

Qualifications

• Proven track record of delivering marketing campaigns and activities across multiple channels.
• Strong content creation and copywriting skills, with the ability to adapt tone and messaging for different formats and audiences.
• Experience in coordinating marketing activity for events (online and in‑person).
• Hands‑on experience liaising with and managing third‑party agencies, freelancers and suppliers.
• Familiarity with AI and digital tools to support campaign delivery and efficiency.
• Ability to analyse performance data and translate insights into practical recommendations for improving campaign outcomes.
• Highly organised, detail‑oriented and able to deliver multiple projects simultaneously to tight deadlines.
• Strong interpersonal skills, confident in engaging with stakeholders and securing buy‑in.

Technical & Experience Requirements

• At least 5 years experience - preferred
• Professional marketing qualification (CIM) - preferred
• Highly proficient in all MS Office packages - knowledge of CRM systems

When you work at Clyde & Co, you join a team of 500 partners, 2,400 lawyers, 3,200 legal professionals and 5,500 people in nearly 70 offices and associated offices worldwide. Our values are the principles that guide the decisions we make, unite us in our endeavours and strengthen our delivery, for both our clients and our firm. We work as one, excel with clients, celebrate difference and act boldly. We are committed to operating in a responsible way by progressing towards a diverse and inclusive workforce that reflects the communities and clients it serves. We are devoted to providing an environment in which everyone can realise their potential, using its legal and professional skills to support its communities. We do this through pro bono work, volunteering and charitable partnerships, and minimising the impact it has on the environment, including through our commitment to the SBTi Net‑Zero standard and the setting of ambitious emissions reduction targets.

Clyde & Co is proud to be an equal opportunities employer. Our values encourage us to support fairness, celebrate diversity and prohibit all forms of discrimination in the workplace to allow everyone to excel at work. Therefore, we welcome and encourage all applications from suitably qualified individuals, regardless of background or identity. Learn more about our interview process.

A Note on Privacy Please take a moment to read our privacy notice.. This describes what personal information Clyde & Co (we) may hold about you, what it's used for, how it's obtained, your rights and how to contact us as a data subject. If you are submitting a candidate as a Recruitment Agency Partner, it is an essential requirement and your responsibility to ensure that candidates applying to Clyde & Co are aware of this privacy notice.

This describes what personal information Clyde & Co (we) may hold about you, what it's used for, how it's obtained, your rights and how to contact us as a data subject. If you are submitting a candidate as a Recruitment Agency Partner, it is an essential requirement and your responsibility to ensure that candidates applying to Clyde & Co are aware of this privacy notice. This is the job description as constituted at present; however, Clyde & Co reserves the right to reasonably amend it in accordance with the changing needs of the business.