Marketing Manager, France & Benelux

Datasite; Exeter; On-site; GBP 45,000 - 60,000; Full time

Job summary

A leading global technology firm is seeking a Marketing Manager to localize and implement its EMEA marketing strategy in the France & Benelux region. This permanent full-time role requires fluency in English and French, with a minimum of 3-5 years of marketing experience. The successful candidate will drive demand generation and collaborate with local sales teams, managing various marketing channels and events. Candidates must be eligible to work in the UK or EU without restrictions.

Qualifications

• Minimum 3-5 years experience in marketing, preferably in a global organization.
• Good understanding of marketing channels in the France & Benelux region.
• Ability to collaborate across functions in a multicultural environment.

Responsibilities

• Localise and execute the marketing plan for the region.
• Drive demand generation both offline and online.
• Report on marketing investments and their ROI.

Skills

Fluency in English and French

Experience with CRM tools

Digital marketing savvy

Strong organizational skills

Persuasive communication

Education

Bachelor's degree in marketing

Master's degree in marketing

Tools

Salesforce

Pardot

LinkedIn

Sitefinity

Microsoft Office 365

Job description

Datasite is where deals are made. We provide the data rooms and SaaS technology used in M&A and other high-value transactions, to deliver projects in more than 170 countries. Carrying that success into the future is all about you. Your useful skills, your unusual experience, your unique ideas. Everyone here brings something unexpected. What’s yours? Invest your talents in us, and we’ll return the compliment.

Overview

Job Description:

Position Summary

Datasite is where deals are made. Driving transactions in 180 countries. Delivering at the highest level, across sell-side, buy-side, and beyond.

We provide a complete platform for M&A and other high-value transactions, including fundraising and restructuring. Projects become seamless in Datasite, built around the world’s most trusted data room. Our unique combination of technology and always-on assistance empowers investment banks, corporates, private equity, and law firms to shorten deal times and boost success rates.

Reporting to the marketing lead for Europe, the Marketing Manager will be responsible for localising and executing the EMEA marketing strategy and plan in the France & Benelux region. This is a crucial role within the team to localize our marketing and drive demand generation across the different local channels from events and conferences to email, web, social media, search, and display.

It is a permanent full-time role based in Paris or London with an opportunity to establish marketing in the country and grow the role and the team in the coming years.

Responsibilities

• Localise and execute the marketing plan for the France & Benelux based on the EMEA Marketing strategy and plan.
• Drive demand generation in the region, both offline and online.
• Optimise and measure the success of the different activities and initiatives.
• Report on the impact of leads, opportunities, cost per lead, cost per opportunity and the overall return on marketing investment.

Personal Attributes

• Ability to work productively within a virtual team environment as well as independently.
• Is flexible and adaptable in approach.
• Ability to build strong working relationships, especially the local sales team.
• Ability to collaborate across functions and regions within a multicultural environment.
• Initiative-taking, flexible, quick to adjust, and focused on execution and results.

Skills

• Fluency in English and French (written & spoken).
• Good understanding of the right and most effective marketing mix and channels in the France & Benelux region, including events, conferences, email, web, social media, search, and display.
• Events and conferences management.
• Digital savviness in terms of executing local campaigns over different tools and channels.
• Experience with CRM (e.g. salesforce), marketing, and social media tools is an advantage (e.g. Pardot, LinkedIn and Sitefinity).
• Persuasive communication and people skills - written and verbal.
• Propensity to respond to deadlines ahead of schedule.
• Meticulous and analytical with strong planning skills.
• Strong organisational skills.
• Experience collaborating with external partners and suppliers.
• Ability to demonstrate a high degree of confidentiality, discretion, and professionalism.
• PC proficiency with Microsoft Office 365 applications knowledge (Excel, Word, PowerPoint, Outlook, Teams, and SharePoint).

Qualifications

• A bachelor’s degree (or equivalent) in marketing, communications, business or related fields is desirable.
• A master’s degree in marketing or related fields is an advantage.

Knowledge & Experience

• Minimum 3-5 years experience in marketing, preferably in a similar position and within a global organisation.
• Basic knowledge of B2B marketing.
• Previous experience in a technology SaaS company would be a great advantage, ideally in the financial services/legal sectors.
• Candidates must have full eligibility to work in the UK or EU without any restrictions.

As a global organization, Datasite knows that diverse perspectives are essential to our success. We’re committed to maintaining a diverse workforce to serve our customers around the world. Datasite is an equal opportunity employer (EEO) and furthers the principles of EEO through Affirmative Action.