Marketing Manager : EMEA

TribePost Ltd; Aberdeen City; Remote; GBP 40,000 - 45,000; Full time

Job summary

A global automotive services provider is seeking a Marketing Manager to develop lead-generation campaigns and manage marketing efforts. The ideal candidate will have 5-7 years of digital marketing experience, understanding of various marketing tools like Salesforce and Google Analytics, and the ability to lead campaigns effectively. This is a full-time, permanent position that offers a salary of £40,000 to £45,000 plus bonuses.

Benefits

25 days annual leave plus bank holidays

Holiday buy and sell scheme

Private health insurance

Pension contribution

Employee referral scheme

Electric vehicle salary sacrifice scheme

Eye test vouchers

Employee Assistance Programme (EAP)

Qualifications

• 5-7 years in digital marketing, campaign management, and performance management.
• Strong understanding of current marketing tools and strategies.
• Ability to lead marketing campaigns from concept to execution.

Responsibilities

• Develop lead-generation campaigns as part of marketing efforts.
• Manage and execute the marketing calendar across multiple channels.
• Track, measure, and report on campaign performance.

Skills

Digital marketing

Campaign management

Performance management

Customer service

Social media strategy

Education

Undergraduate degree in business, marketing, or communications

Tools

Salesforce

Marketing Cloud

Google Analytics

Job description

Location: Homebased with occasional travel to DEKRA offices.
Salary: £40,000 – £45,000 DOE + Bonus
Contract: Full time, Permanent
Benefits: 25 days annual leave plus bank holidays, Holiday buy and sell scheme, Private health insurance, Pension contribution, Employee referral scheme, Electric vehicle salary sacrifice scheme, Eye test vouchers and Employee Assistance Programme (EAP).

We are DEKRA Automotive, part of a global organisation employing over 49,000 people in more than 60 countries! In the UK, we deliver a wide range of services spanning the automotive, oil and gas, insurance, and chemical and process safety industries.

We are now recruiting for a Marketing Manager to assume an integral role as part of DEKRA’s high-performing Marketing team.

You will assume responsibility for developing lead-generation campaigns and serve as the operational lead for the management and execution of the company’s marketing calendar.

This is a crucial role in generating demand and building the company’s market presence cross all relevant channels and platforms with a digital-first mindset.

Additionally, as our Marketing Manager you will be responsible for:

• Supporting the Marketing Director in delivering go-to-market plans, lead generation strategies, and the marketing calendar.
• Managing and executing the marketing calendar across multiple channels.
• Driving awareness, engagement, and qualified leads through effective top and mid-funnel campaigns.
• Developing and implementing content strategies aligned to key stages of the buyer journey.
• Managing marketing automation, email workflows, and lead nurturing campaigns.
• Staying informed on DEKRA’s global social media trends and recommend local campaign strategies.
• Tracking, measuring and reporting on campaign performance to senior leadership.
• Collaborating with cross-functional teams to align activity and optimise results.

In order to be successful in this role you must have:

• Education: Undergraduate degree in business, marketing, or communications
• Experience: A minimum of 5-7 years in digital marketing, campaign management, execution, and performance management in the Consulting Management or Professional Services industry.
• System and/or technical requirements, or preferred: Experience in Salesforce, Marketing Cloud preferred.
• Should have a firm grasp of current marketing tools and strategies and be able to lead marketing campaigns from concept to execution.
• Strong understanding of social channels such as Twitter, LinkedIn, Facebook, Google Analytics, and digital tools.
• Ability to think strategically while executing tactical campaign elements.
• High degree of professionalism in verbal and written communication.
• Experience in delivering a high level of customer service.
• Experience in the GCC region would be a plus!

If you feel you have the necessary skills and experience to be successful in this role, click on ‘APPLY’ today!

Registered Office: 36B Speirs Wharf, Port Dundas, Glasgow, G4 9TG

Company Reg No. - SC372990 | VAT Reg No. - GB986160980