Marketing Manager - EMEA

Machnet B.V.; Aberdeen City; Remote; GBP 40,000 - 45,000; Full time

Job summary

A leading global service provider is seeking a Marketing Manager to lead lead-generation campaigns and manage the marketing calendar. This role requires 5-7 years of experience in digital marketing and campaign management, with a proven ability to execute strategies across various channels. Strong communication skills and experience with tools like Salesforce and Google Analytics are essential. The role includes occasional travel to DEKRA offices.

Benefits

25 days annual leave plus bank holidays

Holiday buy and sell scheme

Private health insurance

Pension contribution

Employee referral scheme

Electric vehicle salary sacrifice scheme

Eye test vouchers

Employee Assistance Programme (EAP)

Qualifications

• 5-7 years in digital marketing, campaign management, and performance management in relevant industries.
• Strong grasp of marketing tools and ability to lead campaigns from concept to execution.
• Experience with GCC region is a plus.

Responsibilities

• Develop lead-generation campaigns and manage the marketing calendar.
• Drive awareness and engagement through effective campaigns.
• Collaborate with cross-functional teams for optimized results.

Skills

Digital marketing

Campaign management

Content strategy

Customer service

Social media strategy

Education

Undergraduate degree in business, marketing, or communications

Tools

Salesforce

Marketing Cloud

Google Analytics

Job description

Location: Homebased with occasional travel to DEKRA offices.

Salary: £40,000 - £45,000 DOE + Bonus

Contract: Full time, Permanent

Benefits:

• 25 days annual leave plus bank holidays
• Holiday buy and sell scheme
• Private health insurance
• Pension contribution
• Employee referral scheme
• Electric vehicle salary sacrifice scheme
• Eye test vouchers
• Employee Assistance Programme (EAP)

We are DEKRA Automotive, part of a global organisation employing over 49,000 people in more than 60 countries! In the UK, we deliver a wide range of services spanning the automotive, oil and gas, insurance, and chemical and process safety industries.

We are now recruiting for a Marketing Manager to assume an integral role as part of DEKRA's high-performing Marketing team.

You will assume responsibility for developing lead-generation campaigns and serve as the operational lead for the management and execution of the company's marketing calendar.

This is a crucial role in generating demand and building the company's market presence across all relevant channels and platforms with a digital-first mindset.

Responsibilities

• Supporting the Marketing Director in delivering go-to-market plans, lead generation strategies, and the marketing calendar.
• Managing and executing the marketing calendar across multiple channels.
• Driving awareness, engagement, and qualified leads through effective top and mid-funnel campaigns.
• Developing and implementing content strategies aligned to key stages of the buyer journey.
• Managing marketing automation, email workflows, and lead nurturing campaigns.
• Staying informed on DEKRA's global social media trends and recommending local campaign strategies.
• Tracking, measuring, and reporting on campaign performance to senior leadership.
• Collaborating with cross-functional teams to align activity and optimise results.

Qualifications

• Undergraduate degree in business, marketing, or communications.
• A minimum of 5-7 years in digital marketing, campaign management, execution, and performance management in the Consulting Management or Professional Services industry.
• Experience with Salesforce, Marketing Cloud preferred.
• Strong grasp of current marketing tools and strategies and ability to lead marketing campaigns from concept to execution.
• Strong understanding of social channels such as Twitter, LinkedIn, Facebook, Google Analytics, and digital tools.
• Ability to think strategically while executing tactical campaign elements.
• High degree of professionalism in verbal and written communication.
• Experience in delivering a high level of customer service.
• Experience in the GCC region would be a plus.

If you feel you have the necessary skills and experience to be successful in this role, click on APPLY today!